Meet AWAI-Trained Writer:

Bob Martel

Bob Martel

Location: Hendersonville, NC
Professions: Copywriter
Specialties: B-to-B, Web/Internet

Professional Background:

B2B TechnicaLCopywriter and MarCom Consultant with engineering and finance credentials and 30 years of professional experience in industrial engineering, technical writing, and B2B copywriting.
I help OEMs in the Industrial Automation industry grow their business by telling their untold stories to the world.. I write client-centered website copy, customer success stories, lead-generating landing pages and e-mail campaigns, capability brochures, sales letters, trade articles, case studies, white papers, App notes and technical blogs, technical reports,user and mainternance manuals. I prefer writing for industrial OEMs that manufacture and sell engineered products and technical services. My technical and business background enables me to understand, speak and write in the language of their customers, and I can write copy that is persuasive with engineers, financial managers and C-level executives who are involved in the buying decision.
BS, MS, PE, PhD. Member of STC, BMA, and PWA.

« Back to the Directory