Meet AWAI-Trained Writer:

Gidget Hall

Gidget Hall

Location: St. Louis, MO
Professions: Copywriter
Specialties: B-to-B

Gidget Hall has completed the following verification and training to the satisfaction of AWAI’s Board of Advisors, with expertise in:

AWAI Verified™

Gidget Hall is AWAI Verified™. The AWAI Verified™ seal indicates that a copywriter has …

  • Studied AWAI’s world-class The Accelerated Program for Six-Figure Copywriting, which covers the fundamentals of persuasive direct-response copy.
  • Passed AWAI’s robust test and demonstrated an understanding of copywriting principles and best practices.
AWAI Verified™ Lead-Gen Copywriter Badge

Gidget Hall has earned the AWAI Verified™ Lead-Gen Copywriter Badge. The AWAI Verified™ Lead-Gen Copywriter Badge indicates that a copywriter has learned to write landing pages where the reader is encouraged to submit his or her name and email address in exchange for something of value.

Professional Background:

Gidget Hall is a B2B conversion copywriter and founder of Waypoint Copywriting in St. Louis, Missouri.

Gidget writes for clean energy and climate action brands, specializing in email sequences, lead-gen landing pages, case studies, and white papers.

On the launch of her business in 2015, Gidget brought her prior 27-plus-year experience in the corporate world of sales, marketing, finance, operations, product development, and technology development with her.

As Gidget says, "My clients don't have to teach me about business before I can write effective copy for them. I already speak fluent business, tech, and finance. When they hire me, we can get straight to work."

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