Meet AWAI-Trained Writer:

Erica Bartlett

Erica Bartlett

Location: Portland, ME
Professions: Copywriter, Researcher
Specialties: B-to-B
Website:

Erica Bartlett has completed the following verification and training to the satisfaction of AWAI’s Board of Advisors, with expertise in:

AWAI Verified™

Erica Bartlett is AWAI Verified™. The AWAI Verified™ seal indicates that a copywriter has …

  • Studied AWAI’s world-class The Accelerated Program for Six-Figure Copywriting, which covers the fundamentals of persuasive direct-response copy.
  • Passed AWAI’s robust test and demonstrated an understanding of copywriting principles and best practices.
AWAI Verified™ Online Ad Copywriter Badge

Erica Bartlett has earned the AWAI Verified™ Online Ad Copywriter Badge. The AWAI Verified™ Online Ad Copywriter Badge indicates that a copywriter has learned to write small, 50 to 100-word ads meant to grab reader’s attention by arousing curiosity and interest so he or she “takes action”.

AWAI Verified™ Editorial and Content Marketing Copywriter Badge

Erica Bartlett has earned the AWAI Verified™ Editorial and Content Marketing Copywriter Badge. The AWAI Verified™ Editorial and Content Marketing Copywriter Badge indicates that a copywriter has learned to write “news” stories that quietly promote client products, help with search rankings, and serve as an informational “landing page” when readers click from such ad platforms as Facebook, Google, and other ad networks.

AWAI Verified™ Email Copywriter Badge

Erica Bartlett has earned the AWAI Verified™ Email Copywriter Badge. The AWAI Verified™ Email Copywriter Badge indicates that a copywriter has learned to write short one to two page personal “notes” — stick letters that reaffirm a reader’s decision to buy … emails that encourage my reader to click to a sales letter … and more.

AWAI Verified™ Funnel Copywriter Badge

Erica Bartlett has earned the AWAI Verified™ Funnel Copywriter Badge. The AWAI Verified™ Funnel Copywriter Badge indicates that a copywriter has learned to write a series of emails and letters that get hot prospects to buy… and buyers to buy more.

AWAI Verified™ Lead-Gen Copywriter Badge

Erica Bartlett has earned the AWAI Verified™ Lead-Gen Copywriter Badge. The AWAI Verified™ Lead-Gen Copywriter Badge indicates that a copywriter has learned to write landing pages where the reader is encouraged to submit his or her name and email address in exchange for something of value.

AWAI Verified™ SEO Copywriter Badge

Erica Bartlett has earned the AWAI Verified™ SEO Copywriter Badge. The AWAI Verified™ SEO Copywriter Badge indicates that a copywriter has learned to write copy that helps their client reach to the top of search results by placing the right words and phrases in the right parts of content pieces and web pages.

AWAI Verified™ Social Media Copywriter Badge

Erica Bartlett has earned the AWAI Verified™ Social Media Copywriter Badge. The AWAI Verified™ Social Media Copywriter Badge indicates that a copywriter has learned to write copy that helps their clients promote marketing campaigns and company image through social media posts that engage and inform readers.

AWAI Verified™Video Script Copywriter Badge

Erica Bartlett has earned the AWAI Verified™ Video Script Copywriter Badge. The AWAI Verified™ Video Script Copywriter Badge indicates that a copywriter has learned to write short, fun two to three minute “intro or informational” videos.

Professional Background:

I provide copywriting and content strategy services to green technology companies.

Why that field?

I’m excited by all the current and emerging technology that can address some of today’s problems. And I share your goal of sustainability. Like you, I want to leave a better world for future generations.

In addition to my AWAI training, I have 15 years of experience working in Product Management for an enterprise software company. This work includes:
- Developing product requirement documents based on customer needs and healthcare regulations
- Presenting information on functionality to customers
- Assisting with training materials and online help

This gives me experience translating technical information into something your customers will understand. And more importantly, something they care about.

You will also never have to worry about my timeliness, attention to detail, and responsiveness. Or my commitment to making our work together as effortless as possible.

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