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How to Write a Damn Good Testimonial
Use John Carlton's secrets to write better testimonials.
www.awai.com/2006/07/write-a-damn-good-testimonial
Living the Writer's Life: Max Latimer
Max Latimer first found copywriting while searching for a way to break free from unfulfilling jobs. He initially thought it would be a useful tool to help him create his own business… and then discovered that copywriting itself was the dream business he’d been looking for. Discover what happened after that lightbulb moment and why these days, he’s excited to get...
www.awai.com/2020/09/living-the-writers-life-max-latimer
The Movie Die Hard's Copywriting Lesson...
John Wood brings the world of action films to your copy, and the excitement that goes with them!
www.awai.com/2012/02/the-movie-die-hards-copywriting-lesson
An Easy 5-Point Checklist for Pricing Your Work
Even if you know the range for quoting a project, how do you know where in the range an individual project should fall? Use this easy 5-point checklist to know for sure.
www.awai.com/2018/03/an-easy-5-point-checklist-for-pricing-your-work
The Single-Most Important Thing To Do When Starting Your Business
Find out the single most important thing for you to do when starting your spare-time business.
www.awai.com/2009/12/most-important-lesson-to-start-your-business
The Real Story Behind "The Nutcracker"
Originally published in 1816, the original Nutcracker story was a complex world of intrigue, adventure, and true love between a girl and her nutcracker doll.
www.awai.com/2013/12/the-real-story-behind-the-nutcracker
One Big Idea: Copywriting Tip #1
What’s the cardinal rule of copywriting? Stick with one big idea. One idea, that plays on one emotion, and has one key benefit.
www.awai.com/2013/10/one-big-idea-copywriting-tip-1
The Lift Note: Direct Mail’s Secret Weapon to Boost Response
Kristin Schwarz reveals the importance of a well-designed lift note.
www.awai.com/2007/09/lift-notes-boost-response
What Gives? Is Copywriting Dream-Easy Or Head-Scratching Hard?
Mindy Tyson McHorse explains how Bootcamp helps aspiring copywriters to overcome the hurdles of getting started as a copywriter and start living the writer’s life.
www.awai.com/2010/11/is-copywriting-dream-easy-or-head-scratching-hard
Do This for Your Client and Get Paid as Much as $2,000
Auditing website content allows you to solve problems for your clients and get paid as much as $2,000 for each one you do. And you get a chance to get paid twice from that same client.
www.awai.com/2022/04/do-this-for-clients-and-get-paid-as-much-as-2000

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