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- Embracing Entitlement and the Arrogance of Belonging
- Embracing entitlement can be hard to do as a new writer starting out. Learn how you can start with an easy first step.
www.awai.com/2024/03/embracing-entitlement
- Bob Bly on the Joy of Copywriting
- Bob Bly shares a list of seven reasons why he finds joy in copywriting.
www.awai.com/2024/05/joy-of-copywriting
- Monday Morning Jumpstart: 4 Pillars of Business: Systems & Techniques
- In today’s Monday Morning Jumpstart, Ted and Jade talk about the second pillar in the 4 Pillars of Business: Systems & Techniques. Ted and Jade break down how to set up systems and techniques that work for you to create a better business — especially in our ever-changing industry. And, Ted reveals the questions to ask yourself to identify what you need to put in...
www.awai.com/2023/06/4-pillars-of-business-systems-and-techniques
- Monday Morning Jumpstart: Law of Inertia
- In today’s Monday Morning Jumpstart, AWAI Chief Success Officer, Ted Capshaw, and Director of Training, Jade Trueblood, talk about the importance of evaluating how you spend your time, the intention behind those actions, and if those actions are contributing to the outcome you want.
www.awai.com/2023/02/law-of-inertia
- Monday Morning Jumpstart: The Power of Reflection
- In today’s Monday Morning Jumpstart, AWAI Chief Success Officer, Ted Capshaw, and Director of Training, Jade Trueblood, talk about the benefit of slowing down and reflecting. They also dig into some questions many writers have, like when it’s time to “give up” on a goal.
www.awai.com/2023/01/reflection
- Monday Morning Jumpstart: Stretch Goals
- In today’s Monday Morning Jumpstart, AWAI Chief Success Officer, Ted Capshaw, and Director of Training, Jade Trueblood, talk about stretch goals. They discuss when it is the optimal time to have goals that take you outside of your comfort zone to level up your writing business, and when you should use goals within your comfort zone to feel powerful.
www.awai.com/2023/05/stretch-goals
- Monday Morning Jumpstart: Advice from a Top Copywriter
- In today’s Monday Morning Jumpstart, Director of Training, Jade Trueblood, is joined by special guest, Marcella Allison. Now a top copywriter and mentor, Marcella reveals what she wishes she would have let go of earlier in her writing career… perfectionism.
www.awai.com/2023/03/advice-from-a-top-copywriter
- 3 Editing Tricks to Catch Errors
- It looks bad if your client uses copy that has grammatical errors… typos… or something worse, like misquotes or untruths… The latter could actually damage their business. So here are three little tricks you can use to catch errors…
www.awai.com/2024/04/3-editing-tricks
- Monday Morning Jumpstart: Goal Check-in
- In today’s Monday Morning Jumpstart, AWAI Chief Success Officer, Ted Capshaw, and Director of Training, Jade Trueblood, talk about the importance of checking in on the goals you’ve set. Listen in and they’ll help you get back on track if you need to make course corrections to get closer to where you want to be. Ted recommends doing two specific things when you...
www.awai.com/2023/05/goal-check-in
- Use Statistics in Sales Copy But Do it This Way to Add Credibility to Your Message
- Sandy digs into how you can use statistics in your sales copy while adding credibility and proof.
www.awai.com/2024/03/add-credibility-to-your-message
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