April 2003
Selling-Yourself Tip: How to Raise Your Rates
April 28, 2003 (04:20:16 pm)
Bob Bly on how to raise your rates with a client.
Success Story: How Kammy Thurman Got Her First Writing Job … Then Her First Copywriting Job – and What She Did When They Asked Her for Samples
April 28, 2003 (04:19:34 pm)
Kammy Thurman shares how she landed her first copywriting job and gives you insight on how to handle it when a client asks for writing samples.
Body (Copy) Language: Six Accidental Messages Copywriters Send
April 21, 2003 (04:18:57 pm)
John Forde reveals six mistakes that copywriters make in the body of their sales packages.
AWAI's $10,000 Challenge
April 21, 2003 (04:18:35 pm)
Lori Appling announces AWAI's ongoing copywriting contest—the 10k challenge.
The First 8 Questions Your Client Should Answer Upfront
April 14, 2003 (04:16:47 pm)
Krista Jones gives you eight questions you should ask your client before beginning your next project.
Why Clients Rewrite Your Copy (and How to Handle It)
April 14, 2003 (04:15:38 pm)
Bob Bly provides tips on how to work with clients who rewrite your copy.
Another Great Tip for Landing Clients
April 07, 2003 (04:11:45 pm)
Bob Bly answers an AWAI member's question on approaching clients.
How Close is Too Close for Copy?
April 07, 2003 (04:11:20 pm)
John Forde shares strategies for establishing the right level of connection and familiarity with your readers.