Quick Tip: On the Web – Make Responding Easy
September 24, 2007 (10:50:49 am)
How to lay out your online letter to get the best response.
3 Reasons Knowing Graphic Design Secrets Can Boost Your Copywriting Success, Part 1
September 24, 2007 (10:50:34 am)
Will Newman shares three reasons why copywriters should get familiar with graphic design.
Quick Tip: Kerning Text to Make It Look More Natural
September 20, 2007 (03:28:25 pm)
Will Newman shares some tips on using kerning to make your text look better.
The Lift Note: Direct Mail’s Secret Weapon to Boost Response
September 20, 2007 (03:21:42 pm)
Kristin Schwarz reveals the importance of a well-designed lift note.
Three Quick Tips for Writing Better Copy for Information Products
September 19, 2007 (04:23:49 pm)
Discover three ways to write more successful copy for information products.
An Interview with Self-Publishing Expert Gary Scott
September 19, 2007 (04:23:30 pm)
Gary Scott shows how you can make millions as a self-publisher.
Quick Tip: Handling Text Boxes So They Enhance Your Promotion
September 17, 2007 (10:49:58 am)
Will Newman explains how to use text boxes to enhance your promotion and common mistakes to avoid.
Their Best Offer Yet! Only $11.72 a Minute to Swim With the Dolphins
September 17, 2007 (10:49:47 am)
Gary Hennerberg shows how to make sure your offer is compelling.
Quick Tip: Living With the Quirks of "Text Formatting"
September 10, 2007 (10:48:38 am)
Five rules to follow when writing in unformatted text.
Getting New Clients Is Easier Than You Think
September 10, 2007 (10:48:17 am)
AWAI-trained copywriter Malcolm Smith explains two easy ways to land clients even if you are new to copywriting.
Quick Tip: Better Scanning
September 06, 2007 (03:18:55 pm)
Discover tips for getting better document scans.
Visually Proofing Your Designs
September 06, 2007 (03:14:21 pm)
Kristin Schwarz reveals her strategies for proofing designs.
Testing Tips to Make Your Magalog Matter
September 05, 2007 (04:22:36 pm)
Hallie Mummert shares testing tips that can help you create a better magalog.
Quick Tip: Using Voice Mail So You Look Like a Pro
September 03, 2007 (10:47:58 am)
Will Newman explains how to put together a quick, professional voice message.
What's Wrong With That? THIS Is What's Wrong With That
September 03, 2007 (10:46:00 am)
Herschell Gordon Lewis reveals steps you can use to make sure every piece of copy you write is at its best.