Free Webinar and Q&A:
Booming Opportunities
for Writers in B2B

AWAI webinar Booming Opportunities for Writers in B2B presented by Pam Foster and Steve Slaunwhite

Every industry or market has a business-to-business (B2B) side — where companies sell products and services to other businesses, rather than directly to consumers like you (B2C).

Because B2B sales often involve high-ticket items and major decisions … they usually involve a long lead time with DOZENS of different copy and content pieces needed to “close the sale.” And it’s never been MORE CRITICAL to have quality content that stands apart and brings in “leads.”

That means HUGE opportunities for writers like you!

On Friday, May 16, at 11 a.m. ET, join our Inside AWAI session featuring Steve Slaunwhite, a renowned B2B writing expert; and Pam Foster, AWAI’s learning chief, who has decades of B2B writing experience.

Together, they’ll share the latest insights into …

  • the basics of B2B marketing: how it works …
  • the best opportunities for writers today …
  • what you need to know about AI …
  • what B2B marketers REALLY need today (your “wisdom advantage!”), and …
  • how to approach potential clients.

And as always, they’ll open up the conversation for a live Q&A at the end.

If you’re looking for a writing opportunity with huge demand, little competition, and the “surest route to a professional income as a writer,” this is it!

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Published: May 10, 2025

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