Playback: Your First Look at
Freelance Copywriting 2.0
Watch as AWAI President Rebecca Matter and Digital Copywriting Legend Nick Usborne Reveal the Biggest Development in Copywriting in Over a Decade …
A Historic Announcement That Will Define the New Standard for Professional Writers in the Age of AI!
After 28 years of teaching copywriting …
AWAI just made its biggest announcement yet.
Something so revolutionary …
It changes everything we thought we knew about building a successful writing career in the age of AI.
We’re calling it Freelance Copywriting 2.0.
And you can be among the very first people in the world to see what this means … and how it will impact your future as a writer.
This is AWAI’s most ambitious initiative to date — a complete reimagining of what’s possible for writers in 2025 and beyond.
Because Freelance Copywriting 2.0 creates something that’s never existed before:
A path that lets you skip all the intimidating parts of launching a copywriting career.
No more worrying whether you’re “ready” to launch your career …
No more needing to spend weeks or months “paying your dues” just to gain some serious momentum in your career …
Freelance Copywriting 2.0 removes all those barriers … and more.
How is this possible?
A convergence of technology and market demand has created the biggest opportunity for writers since the internet (really!).
One that now allows you to …
- launch straight to “expert” status,
- command premium fees from Day 1,
- work exclusively with clients who respect your expertise, and
- finally build the writing career you’ve always wanted.
And AWAI has been working behind the scenes with industry legend Nick Usborne to develop the complete system for taking advantage of it.
Nick has been at the forefront of every major development in copywriting for 30 years — from direct mail to digital marketing to the rise of content strategy.
Now he’s helping us pioneer what comes next in the age of AI.
And we reveal it all in this historic announcement.
You’ll discover …
- the seismic shift that’s redefining what it means to be a professional writer in 2025 …
- how Freelance Copywriting 2.0 eliminates the barriers that have kept talented writers stuck …
- the one critical marketplace change that’s driving clients to pay premium rates for the right writers …
- why the next 12 months represent a once-in-a-generation opportunity for writers who act fast …
- and much more!
This is history in the making.
And you’re witnessing it firsthand in the playback of this historic announcement.
Ready to Join Our
Freelance Copywriting 2.0 Initiative?
Nick’s getting ready to lead a small group of writers through a brand-new, live training called
AWAI’s Solo Agency Intensive
This is BY FAR our most ambitious training yet. It’s designed to get you up and running as a solo writer ASAP — equipped with the right AI tools, delivering complete, revenue-driving solutions that clients usually hire boutique agencies to build …
Except there’s no team to manage. No office to rent.
It’s just you — solving real business problems with premium solutions …
And delivering them faster than most clients think is even possible.
(Are you a Circle of Success member? Your deal is even better! Check out your exclusive offer on your member page here.)
The AWAI Method™ for Becoming a Skilled, In-Demand Copywriter
The AWAI Method™ combines the most up-to-date strategies, insights, and teaching methods with the tried-and-true copywriting fundamentals so you can take on ANY project — not just sales letters. Learn More »
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