News
- PLAYBACK: YOU — a Professional Writer in Just 5 Days! Live Q&A Listen in as freelance copywriter Bonnie Fanning and AWAI Director of Training Jade Trueblood chat about the upcoming Writer’s Launch Party. You’ll learn how it works, why it’s so successful at launching writing careers, steps you should take if you’re new to paid writing, and much more.
- PLAYBACK: Get Paid (Plus Get Royalties!) to Give Your 2 Cents on Copy Listen in as six-figure copywriter and mentor Marcella Allison and learn about copy chiefing, how the money works, why you don’t need to be a great copywriter to make great money, and the best steps for getting started now.
- You — officially a writer! — by next Friday Do you want to LAUNCH your writing career in just 5 days? Then join our FIRST Launch Party of 2024!

December 2014

Are You Skipping Important Steps in the Writing Process? (Part 1)
By Heather Robson
December 31, 2014 (06:36:14 am)

Improve your writing by embracing all 5 steps of the writing process. Here, you’ll the discover first two steps and how to use them to their fullest.

Clayton Makepeace shares his expert view on using fear in your copy… and tells you how to avoid five blunders copywriters make when using fear.

Clayton Makepeace discusses the importance of knowing your prospect, and provides tips for crafting messages specific to them.

Clayton Makepeace explains the eight factors that go into crafting an offer that’s too good to pass up.