April 2023
We Long to Belong — Why Community Is the Last Great Marketing Strategy
April 25, 2023 (04:15:45 pm)
More than 90% of U.S. companies use social media in their marketing strategy because that’s where their prospects and customers are researching and making buying decisions. But now, prospects on social media are also looking for community and connection. Here’s what writers need to know…
Monday Morning Jumpstart: Efficiency and Focus
April 24, 2023 (05:09:35 am)
In today’s Monday Morning Jumpstart, AWAI Chief Success Officer, Ted Capshaw, and Director of Training, Jade Trueblood, tackle efficiency. They provide tips on becoming more focused, discuss the importance of eliminating distractions, and the “domino effect” that can happen if you are inefficient in your work as a writer.
Monday Morning Jumpstart: Finding Balance
April 17, 2023 (05:18:48 am)
In today’s Monday Morning Jumpstart, AWAI Chief Success Officer, Ted Capshaw, and Director of Training, Jade Trueblood, talk about some questions for when you feel off-balance. They offer advice to dig deep and be honest with yourself about how you are spending your time.
Monday Morning Jumpstart: Digging Deeper
April 10, 2023 (04:25:20 am)
In today’s Monday Morning Jumpstart, AWAI Chief Success Officer, Ted Capshaw, and Director of Training, Jade Trueblood, talk about how critical it is to slow down, listen, and find out the details. This will help you solve your client’s problem, build trust in your professional career, and can also improve your personal relationships.
Monday Morning Jumpstart: Communication with Clients
April 03, 2023 (05:00:58 am)
In today’s Monday Morning Jumpstart, AWAI Chief Success Officer, Ted Capshaw, and Director of Training, Jade Trueblood, talk about what professionalism means, the two types of questions you should be asking your client, and how to know when you are in a proper rhythm with your client.