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Does Google Want You to Choose a Niche?

When it comes to ranking better in the search engines, creator reputation matters. That means your reputation as a writer can bring more work your way.

5 Ways to Land SEO Content Writing Projects, Even If You’re New

When you’re first starting out, finding SEO content writing projects can be frustrating. But don’t worry. These 5 proven techniques will get you started.

Tips from the Trenches: If I Only Knew Then What I Know Now …

Heather Lloyd-Martin will show you how being a self-employed SEO copywriter has allowed her to travel the world (often on someone else's dime), work the hours she wants, and make some pretty good cash. And you can do it too!

6 Ways to Handle It When a Client Changes Your Copy

SEO expert Heather Lloyd-Martin provides 6 ways to handle a client when they change your copy.

Ten Common Dumbass SEO Copywriting Mistakes

Find out the 10 stupid SEO copywriting mistakes marketers make and how you can use them to land your next client.

10 Stupid Things Catalog Marketers Do to Mess Up Their Websites

Heather Lloyd-Martin explains how catalog marketers are still super hot as potential clients and offers a lesson in what not to do when writing SEO copy for a catalog marketer.

Why Direct-Response Writing Skills Are So Darn Important

SEO copywriter Heather Lloyd-Martin explains why it’s so important when optimizing copy for the search engines, and gives you a great way to use that knowledge to elevate yourself above your competitors, when selling your SEO copy services to potential clients.

Don’t Tell Me What I’m Thinking: Does Your SEO Copywriting Miss the Mark?

SEO copywriting pioneer Heather Lloyd-Martin applies the “know your prospect” rule to SEO strategies and shows you how you can help your clients easily get this information from their customers.