Meet AWAI-Trained Writer:

David Pederson
Location: | Los Angeles, CA |
Professions: | Copywriter, Researcher |
Specialties: | B-to-B, Health, Web/Internet |
Website: | davidpederson.com |
David Pederson has completed the following verification and training to the satisfaction of AWAI’s Board of Advisors, with expertise in:

David Pederson is AWAI Verified™. The AWAI Verified™ seal indicates that a copywriter has …
- Studied AWAI’s world-class The Accelerated Program for Six-Figure Copywriting, which covers the fundamentals of persuasive direct-response copy.
- Passed AWAI’s robust test and demonstrated an understanding of copywriting principles and best practices.
Professional Background:
I Write for SaaS Companies Who Want to Improve their Customer Experience.
I’m a data guy - raised in data. Building 360-degree views of customers solved many product entrenchment issues in the banking and entertainment companies in which I worked before becoming a copywriter. The University of Toronto taught me to use data.
At my core, I’m a writer. Writing came easy. Writing well took training. UCLA, AWAI, and copyblogger taught me narrative and persuasion.
Video content, case studies, white papers, email, SEO, and analytics are my specialties. I can help you turn free trials into paying customers who need even more of what you have.
To learn more, visit me at www.davidpederson.com or at linkedin.com/in/davidwp