Meet AWAI-Trained Writer:

Mary Shurtleff

Mary Shurtleff

Location: East Freetown, MA
Professions: Copywriter
Specialties: B-to-B

Mary Shurtleff has completed the following verification and training to the satisfaction of AWAI’s Board of Advisors, with expertise in:

AWAI Verified™

Mary Shurtleff is AWAI Verified™. The AWAI Verified™ seal indicates that a copywriter has …

  • Studied AWAI’s world-class The Accelerated Program for Six-Figure Copywriting, which covers the fundamentals of persuasive direct-response copy.
  • Passed AWAI’s robust test and demonstrated an understanding of copywriting principles and best practices.

Professional Background:

Interested In My Abilities?

Do I have what it takes to drive your target audience to take the next step?

Just envision this;
With a wordsmith like me, you’ll have better open rates, more sales and repeat customers. Go ahead, surpass your competition!

We’ll give them the solution; your product or service.
Let’s find out what’s keeping your customers up at night, staring at the ceiling.
What really are their wants, needs, fears and desires?

I’m meticulous for the details!
How did your prospects get on your email list? Where are they in the process? There’s many questions to ask.
Your successful email campaign will be expertly written. It’s all about your customer.

Here’s my promise….
I will absolutely:

Thoroughly know your audience.
Know your product’s features and benefits.
Have a clear understanding of your “offer”.
Want to know how previous emails performed, (what worked or didn’t).

B2B emails will be written in a business casual style with just a smidgen of “hype”.
More importantly, clearly stated features and benefits.

B2C emails are written with care, compassion and enthusiasm for the solutions that your product can offer.

I’ll craft you a sample that is tailored to your industry.

* Other services that I offer:

Landing pages and order devices.
White papers
SEO (search engine optimization)
Website Audits

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