Meet AWAI-Trained Writer:

Michelle Von

Michelle Von

Location: San Diego, CA
Professions: Copywriter, Travel Writer
Specialties: B-to-B, Web/Internet

Michelle Von has completed the following verification and training to the satisfaction of AWAI’s Board of Advisors, with expertise in:

AWAI Verified™

Michelle Von is AWAI Verified™. The AWAI Verified™ seal indicates that a copywriter has …

  • Studied AWAI’s world-class The Accelerated Program for Six-Figure Copywriting, which covers the fundamentals of persuasive direct-response copy.
  • Passed AWAI’s robust test and demonstrated an understanding of copywriting principles and best practices.

Professional Background:

Hi, I’m Michelle Von and I'm a hotel copywriter.

I write content for:



Bed & Breakfast

Luxury hotels

Short-term/Vacation rentals


Independent hotels

Chain hotels

Upscale hotels

Boutique hotels

I have worked with large real estate property management companies for over a decade. My passion? I love working with clients to grow their online presence while focusing on content.

Why am I different from other copywriters?

I give your content a voice that’s tailored to your brand.

I research every topic and make sure your audience remembers YOU.

I help you land bookings with content your audience loves and wants you as their next destination!

I am a member of The Association of Lodging Professionals (ALP) and hold an AWAI Email Copywriting Certification.

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