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- A Behind-The-Scenes Look into Creating Direct Response Copy (Plus 11 Other Rules for Writing from …
- Sandy Franks shares a lesson for you from one of the greatest copywriters of our time, David Ogilvy.
www.awai.com/2024/03/creating-direct-response-copy
- From Good to Great: Creating Daily Writing Habits
- You become a great writer by writing regularly … daily in fact. In our industry, the A-list copywriters like Clayton Makepeace, Mike Palmer, Marcella Allison, and Jedd Canty weren't overnight successes. By this I mean, they didn't wake up one day, decide to write a sales letter, and the next day it broke records for their clients. And they don't possess a special writing...
www.awai.com/2024/04/creating-daily-writing-habits
- Living the Writer's Life: Edgar Morales
- Edgar Morales transitioned from a high-stress nonprofit job to a fulfilling copywriting career, inspired by the supportive AWAI community and a lifelong love of writing.
www.awai.com/2025/08/living-the-writers-life-edgar-morales
- CLAAP: 5 Steps to Overcoming Imposter Syndrome
- Feel your writing is not good enough? You need to CLAAP. These five tactics will boost your confidence. Learn how to overcome imposter syndrome and change your mindset.
www.awai.com/2024/03/overcoming-imposter-syndrome
- Use This Quick Checklist to Help Ensure Your Client’s Offer is Irresistible
- Sandy Franks shares a checklist that you can use to create irresistible offers for your clients.
www.awai.com/2024/04/quick-checklist-for-irresistible-offers
- Living the Writer's Life: Jill Wright
- After trying different career paths and taking an extended break for family, Jill Wright is finally poised for massive writing success. But it’s the fulfillment that matters most to her, now that she’s found something she can really dive into and profit from while still maintaining her other interests. Read on to discover how she made the slow-and-steady path to writing...
www.awai.com/2023/04/living-the-writers-life-jill-wright
- 4 Reasons Why There's Never Been a Better Time to Write Case Studies
- Casey Hibbard shares four reasons why now is the perfect time to learn how to write case studies.
www.awai.com/2024/04/4-reasons-to-write-case-studies
- How Parenting Changed My Writing — One Mom’s Writing Tips for Parents
- How one mom’s writing career changed when she became a parent.
www.awai.com/2024/07/one-moms-writing-tips-for-parents
- Living the Writer's Life: Brian Whitaker
- We first interviewed Brian Whitaker a decade ago, right after he’d left a successful career as a marketing manager for life as a Barefoot Writer. At the time, Brian reported corporate life had been keeping him from his family, community, and other interests. He wanted balance. Find out how, 10 years later, he not only found that balance but said goodbye forever to the...
www.awai.com/2023/02/living-the-writers-life-brian-whitaker
- Living the Writer's Life: Jessica Vine
- When Jessica Vine first entered the world of paid writing, she wanted to be a travel writer. But she strayed from that dream for too long, writing $10 articles on a topic she wasn’t passionate about. Then, she did something profound… She decided she wanted to be paid more. It was a turning point where Jessica started to see real success, especially with her RV blog....
www.awai.com/2023/01/living-the-writers-life-jessica-vine
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