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How to Get That Coveted Conversational Tone in Your Writing
You’ve heard of the ugly first draft… which you never want to turn in to a client. Especially if the sentences are formal, stilted, and (yawn)… Boorrrinng. Here’s how to make sure you get the coveted conversational tone.
www.awai.com/2021/01/how-to-get-that-coveted-conversational-tone
Finding Your “Love Match” When It Comes to Getting Clients
To find clients, you don’t have to do every type of self-marketing method available. You just have to find one tactic that fits your strengths. Learn more about finding the “one” for you…
www.awai.com/2021/02/finding-your-love-match-for-getting-clients
No Bites on Your LinkedIn Profile? 3 Simple Things to Try
Marketing is all about timing. Your ideal clients need to be in their moment of need in order to find you and engage you for a project. Here’s how to put yourself in the right place to be found when they need help…
www.awai.com/2021/09/no-bites-on-your-linkedin-profile-3-things-to-try
B2B Copywriting and the $20 Million Toaster
The toaster may cost $40, but this household staple has hundreds of copywriting opportunities supporting it that can lead you quickly to the writer’s life.
www.awai.com/2018/08/b2b-copywriting-and-the-20-million-toaster
Why User Experience (UX) Copywriting Is a Competitive Edge
The right words can make or break a transaction online, and the UX copywriter plays a critical role by thinking through the visitor’s journey on a website. Learn more about the value a UX copywriter brings…
www.awai.com/2021/07/user-experience-ux-writing-is-a-competitive-edge
He Never Completed High School Yet Scored a Gig with a $150-Million Company
While everyone is emailing, linking, and sending samples to clients (all good things to do), most people are missing an important step. It’s revealed here…
www.awai.com/2018/09/he-didnt-complete-high-school-yet-got-a-major-gig
How to Help Web Clients Fix the One Thing Many Sites Are Missing
One thing can change the way a website performs to bring in lots of traffic. If you’re able to help businesses diagnose that critical factor, and help them fix their websites, you can earn double paychecks in return. Here’s how it works…
www.awai.com/2021/10/help-clients-fix-the-thing-many-sites-are-missing
An Easy 3-Part Social Media Marketing Plan for Web Writers
Social media marketing for web writers is a fun way to attract new clients… but you have to respect the medium you’re in. Here’s how in 3 easy steps…
www.awai.com/2020/04/social-media-marketing-for-web-writers
Knowing the Difference Between “Activity” and “Action” Will Help You Achieve …
“Activity” and “Action” might sound alike… but the results they generate are vastly different. Discover which one will give you the results you desire.
www.awai.com/2015/02/knowing-the-difference-between-activity-and-action
What Working with Expert Gordon Graham Taught Me about Writing White Papers
Working on a project with expert Gordon Graham taught Steve Maurer many lessons and added a skill to his toolkit. See if this new skill is for you, too…
www.awai.com/2019/10/what-gordon-graham-taught-me-about-white-papers

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