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- Copywriters: Could ChatGPT Put You Out of Business?
- Has AI reached the point where a software program will make all human writers obsolete … read on to find out more.
www.awai.com/2023/01/could-chatgpt-put-copywriters-out-of-business
- Writing a Powerful, Persuasive Fundraising P.S.
- Jerry Huntsinger gives you ten options for crafting a winning P.S. for your next fundraising package.
www.awai.com/2004/11/persuasive-fundraising
- How to Write a Damn Good Testimonial
- Use John Carlton's secrets to write better testimonials.
www.awai.com/2006/07/write-a-damn-good-testimonial
- The Movie Die Hard's Copywriting Lesson...
- John Wood brings the world of action films to your copy, and the excitement that goes with them!
www.awai.com/2012/02/the-movie-die-hards-copywriting-lesson
- An Easy 5-Point Checklist for Pricing Your Work
- Even if you know the range for quoting a project, how do you know where in the range an individual project should fall? Use this easy 5-point checklist to know for sure.
www.awai.com/2018/03/an-easy-5-point-checklist-for-pricing-your-work
- Living the Writer's Life: Max Latimer
- Max Latimer first found copywriting while searching for a way to break free from unfulfilling jobs. He initially thought it would be a useful tool to help him create his own business… and then discovered that copywriting itself was the dream business he’d been looking for. Discover what happened after that lightbulb moment and why these days, he’s excited to get...
www.awai.com/2020/09/living-the-writers-life-max-latimer
- The Single-Most Important Thing To Do When Starting Your Business
- Find out the single most important thing for you to do when starting your spare-time business.
www.awai.com/2009/12/most-important-lesson-to-start-your-business
- The Real Story Behind "The Nutcracker"
- Originally published in 1816, the original Nutcracker story was a complex world of intrigue, adventure, and true love between a girl and her nutcracker doll.
www.awai.com/2013/12/the-real-story-behind-the-nutcracker
- One Big Idea: Copywriting Tip #1
- What’s the cardinal rule of copywriting? Stick with one big idea. One idea, that plays on one emotion, and has one key benefit.
www.awai.com/2013/10/one-big-idea-copywriting-tip-1
- The Lift Note: Direct Mail’s Secret Weapon to Boost Response
- Kristin Schwarz reveals the importance of a well-designed lift note.
www.awai.com/2007/09/lift-notes-boost-response
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