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The “GOMP” Framework for Choosing the Best Writing Opportunity for You

There are so many different writing opportunities to choose from. And with limited time and resources, it’s not possible to pursue every single opportunity. No matter how great it may be. In this article, G gives you a simple, actionable framework to help you take any writing opportunity and quickly decide if it’d be right for you. Here’s his framework…

How to Know When You’re Ready for Your First Client

Guillermo explains how you will be able to land your first client.

The Deepest Human Desire – Dale Carnegie’s “Copywriting Secret”

AWAI Staff Writer Guillermo Rubio adapts four of Dale Carnegie’s strategies from “How to Win Friends & Influence People” to writing copy.

From “I Can’t” to “I Can!” – 5 Easy Ways to Gain Confidence As an Aspiring Copywriter

No doubt, starting out as a copywriter can be downright frightening. The good news is, you can calm these fears down, and become a competent, confident copywriter in no time flat. Just follow one (or more!) of these five confidence boosters.

How to “Achieve the Impossible” by Putting the Pain/Pleasure Principle to Work for You

You can achieve the seemingly “impossible.” You just have to tap into your personal power. Personal development guru Tony Robbins says one of the major keys to tapping into your personal power is understanding the concept of pain and pleasure.

Lights, Camera, Action! Get Paid to Write Short Video Scripts

Online video marketing is one of the fastest-growing copywriting niches today. Learn AWAI member Phil LeMaster’s six tips for writing video scripts that produce results for your clients.

How to Find a Copywriting Mentor

Krista Jones was able to quit her job and become a freelance copywriter by getting herself a mentor. Learn how you too can benefit from a mentor.

The Most Important Copywriting Habit of All

Cassandra Lee describes how a daily writing routine contributes to her copywriting success.

Get It Done Already! How to Write Your Very First Sales Letter

Penny Thomas used the sales letter assignment from AWAI’s Accelerated Six-Figure Copywriting program as a sample of her work, and landed her first paid assignment.

How to Write an Exciting Interview

AWAI Staff Writer, Guillermo Rubio, meets up with Michael Masterson in the neighborhood cigar bar and discovers exactly how to write a great interview.

Copywriting's Biggest Challenge

When readers start knowing where the copy is going … they tend to dismiss it - tune it out …