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- Making Swipe Files Work for You
- The key to using swipes properly is not to steal from them but to use them as a model for your own work. Think of them as a stimulus to generate your own compelling ideas.
www.awai.com/2016/01/making-swipe-files-work-for-you
- Types of Copywriting | AWAI
- Businesses need many different types of copywriting today. Which one is best for you?
www.awai.com/what-is-copywriting/types-of-copywriting
- How to Become a Copywriter: 7 Steps for Starting a Copywriting Career in 2026 | AWAI
- Find out the steps nearly all A-list copywriters have followed to build their careers.
www.awai.com/what-is-copywriting/how-to-become-a-copywriter
- Build Your Own Client-less Copywriting Business with Ben Settle’s Proven Framework
- Ben Settle shares the roadmap he’s spent nearly 23 years building and refining — his complete framework for growing a thriving, client-less copywriting business.
www.awai.com/clientless-copywriter/p
- Harness Copywriter Success with Creative Rules for the 21st Century
- In the ultimate copywriter resource, Herschell Gordon Lewis reveals the most modern, up-to-date copywriting secrets, rules, formulas, and techniques working in the market today.
www.awai.com/creative-rules/p
- One of the Hottest Niches in B2B — and Still Growing
- Email is a very effective channel for B2B marketing. Learn the best practices and you’ll be in-demand.
www.awai.com/2019/01/a-lucrative-niche-in-b2b-marketing
- Achieve Online Writing Freedom with this Freelance Niche
- Email expert Ben Settle has found the best way to work as little as possible, while making plenty of money. Learn how writing emails can earn you that online writing freedom.
www.awai.com/2017/01/online-writing-freedom-with-this-freelance-niche
- Lead Generation for B2B Sales: How to Get It Right | AWAI
- Lead generation is fundamental to B2B sales. Find out what you’ll need to know as a writer to help your B2B clients develop a lead-generation strategy.
www.awai.com/b2b-copywriting/lead-generation-for-b2b-sales
- American Writers & Artists Institute Privacy Statement
- American Writers & Artists Institute takes individual privacy very seriously. We are also aware of the threats to your security and privacy on the Internet.
www.awai.com/about/privacy
- The Basics of Copywriting | AWAI
- Discover the fundamentals that set copywriting apart from other forms of writing.
www.awai.com/what-is-copywriting/copywriting-basics
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