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Streamline Your Copywriting Research to Increase Your Income

Copywriting research can be time-consuming and intimidating: where to start... how much to do. Find helpful tips for streamlining your research process.

3 Ways You Can Leverage Your Copywriting Skills for Bigger Income

You can earn money offering your copywriting skills to clients or you can leverage your copywriting skills to increase your income in other ways.

Ask These 6 Questions to Write Stronger Copy

Every writing project requires a framework. Asking these six questions provides just such a framework so you can write better, benefit-rich copy.

Why You Need a Great Email Newsletter for Your Writing Business

Do you have a great email newsletter for your writing business? Email newsletters are a powerful marketing tool and a natural fit for writers.

5 Pitfalls to Avoid in B2B Copywriting

You probably know the common pitfalls to avoid in your B2B copywriting, but do you know to steer clear of these better-disguised pitfalls?

3 Things to Keep in Mind When Talking Money with Clients

Do you hate the money conversation? A lot of writers do. But Ilise Benun has three tips that can help you approach talking money with confidence.

Six-Step Plan for a Successful First Prospect Interview

Use these steps to qualify your prospect and give you the information you need to put together a killer proposal.

How to Find a Mentor to Help You Grow and Go Further, Faster

So you want to find a mentor? That’s a smart move, but it isn’t easy. Fortunately, you can enjoy big benefits from mentoring alternatives.

3 Direct Mail Approaches That Still Work

While digital prospecting gets all the attention these days, direct mail prospecting can still work — when it’s done right. Here are three tactics to try.

4 Tips for Making Local Networking Work for You As a Freelance Writer

Have you explored the market for freelance writers in your local area. Local networking for writers can lead to several benefits for your business.

Land New Clients from Conferences… Without Attending

You don’t have to attend a conference in person to get clients from them. Here are four ways you can benefit from conferences without attending.

A 4-Part Strategy for Copywriters Who Want More Referrals

Would you rather grow your copywriting business by cold calling strangers or by having conversations with warm prospects who have been referred to you?

How You Can Have More Than One Copywriting Niche (and Why It’s a Good Idea)

Here’s how you can specialize — without pigeonholing yourself into one niche — and why you might want to.

Time for Recess: Supercharge Your Writing Career by Taking Time to Play

Play is not just for kids. We all need it. Taking time to play replenishes energy, refreshes creativity, and can be a big boost for your writing career.

Quoting Copywriting Projects Using a Sliding Scale

There’s no need to struggle when quoting copywriting projects. Just ask these questions and you’ll be led to the answer.

Finding Clarity for Writing – A Three-Step Process

If you start writing on an important project before you have clarity, you’ll struggle… and probably procrastinate. Go through these 3 steps to find clarity

Six LinkedIn Strategies to Get More Copywriting Clients

Are you using LinkedIn to its full potential? Discover how you can get more copywriting clients by leveraging LinkedIn.

How to Create Your Own Client Satisfaction Process

You want happy clients who are eager to come hire you, again and again. Establishing a client satisfaction process helps make that happen.

Two Approaches for Working with B2B Copywriting Clients

The transactional approach to working with clients is simple and profitable. But taking an engaged approach makes you a valuable part of your client’s team.

How Your Good Web-Writing Clients May Be Holding You Back

Going from good clients to great clients means first recognizing that there are clients out there who are a better fit. Here’s how to update your mindset…

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