July 2014

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Like Writing for the Web? You’ll Love the B2B Market!

Web copywriters are discovering opportunities in B2B copywriting. Read more about the growing demand for freelance B2B web copywriters.

Plug in to Make it Easy

Here’s an overlooked way to make any job easier. As copywriter and author Pat McCord explains, if you learn to do this, you’ll never feel in over your head.

How a Site Audit Made These CPAs Happy

A simple site audit can open doors to landing new clients. Michele Peterson shares how site audits lead to getting clients.

The “No-Marketing” Marketing System

Copywriter and author Pat McCord reveals a no-angst way to market your services, especially if you’re trying to navigate a dual career

Don’t Do it Alone – It’s Easier That Way

Pat McCord explains how you can make your writing life easier by forming a mastermind group, even if you don’t know a single writer.

Share in My Great News

Will Newman reveals some of the master copywriters who will be presenting at this year’s Bootcamp.

Make Copywriting Easy

Copywriter and author Pat McCord shares her insights on how to make the writer’s life easier, especially if you’re trying to navigate a dual career.

Attention Health Copywriters! Career-Changing Challenge Just Announced: A Full-Time Position – and $10,000 – Is Up for Grabs

NewMarket Health, a natural health publisher and Agora, Inc. subsidiary, is looking for an AWAI member to join their team of in-house copywriters

You: A Champion

You have incredible potential inside you, and there are PLENTY of things you can do right now to move your dream of the writer’s life forward.

Before you take the copywriting world by storm, there’s something you should know …

Pursuing a copywriting career is NOT a get-rich-quick scheme. It can, however, be the single best idea you ever had.

The World’s 3 Most Powerful Headline Techniques

Discover the world’s three most powerful headline techniques, used by the most famous and successful copywriters to create winning promotions time after time.

The Amazing 50-Minute Focus Technique

Steve Slaunwhite explains the technique that allows him to focus and get much more done each day. Give it a try and see how it works for you!

Grab Your Prospect by the Eyeballs

When it comes to sales copy, your headline is the most important element. Here are the world’s three most powerful headline techniques.

What You Can Discover from Bob Bly's “Very Expensive Education” [audio]

Check out this exclusive interview with Bob Bly to hear about his extensive copywriting career and the key lessons he's taken away from his freelancing experience.

Why You – and Your Clients – Need Cornerstone Content

Creating cornerstone content on your website can make your site easier to use and it can increase traffic.

Time to Turn Your Words into Wealth!

Now that you’ve learned how to do all the prep work for writing a great headline, it’s time to use what you’ve learned. Here’s the one job your headline has.

Kick Your Headlines UP a Notch

How connecting with your prospects’ dominant emotions drives readership and response through the roof. And, six major objectives your headline needs to accomplish.

Do This Before You Write a Single Word

In order to write great headlines that reach deep into your prospect’s deepest desires and emotions, you’ll need to do this before you write a single word.

Billions of Dollars of Marketing Research for Free

Research is critical for any copywriter who wants to be successful. Here’s one of the best ways to get billions of dollars in marketing research, for free.

Kick Your Writing Income Into High Gear

The REAL secret of being remarkably creative in your writing is connectivity — not creativity. Katie Yeakle explains why here.

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