October 2020

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Living the Writer's Life: Kristen Stelzer

Kristen Stelzer did a surprising amount of writing as an engineer — constantly persuading politicians or stakeholders to buy into a project. She was selling without realizing it! That’s why copywriting felt like such a natural switch. Today, this Maryland mom enjoys more flexibility and time for her family with a new career.

Using Email Courses as Lead Generation for Your Writing Business

Many freelance copywriters achieve their income goals using effective lead generation. Find out how email courses are effective, fun to write, and free up your time for more active marketing techniques.

How to Write Compelling Product Descriptions

There are millions of e-commerce sites, each with dozens — even hundreds — of product pages. And they need product descriptions that sell…

Past Fear to Hero-Status: Why Writers Are Headed Toward the Spotlight

To ramp up your writing business — and be a hero — you need to go where your writing services can be most helpful right now. Your writing can save livelihoods and change lives.

5 Steps to Start Making Money as a Writer

Whatever your idea of freedom looks like, writing can get you there… and following five proven steps can make your journey faster and easier. Use these resources to get started…

Fast Track Way to Writing Winning Sales Letters (and Getting Paid $5,000)

More than ever, companies need well-trained copywriters so they can continue to grow and overcome bottlenecks. You can learn key lessons from the sales letter writing masters.

4 Proven Steps to Landing Your First Paid Copywriting Project

No matter what career path you’re currently on, if you want to make a living as a writer, you CAN make it happen. Follow these four proven steps, like the new AWAI members share here…

The Power of Offering ONE Writing Service

You don’t have to offer ALL the potential writing needs. It’s overwhelming for you and for your client. No one wants a menu of services. They want to know if you can help them accomplish one thing. Which is good news for you, because you can focus on getting good at one type of writing and finding clients who need that resource. Then, you can expand.

3 Ways to Ensure Your B2B Freelance Business Gets Paid

Though it is very rare for a B2B freelance client not to pay you, because it is a risk to your business, you should protect yourself from even the possibility. Here are three ways to do so.

Yes, Life is Different Right Now … And That’s a Great Opportunity for You!

If you need extra income, start with one of these short-copy web projects. Any one of them is an excellent way to dip your toes in the water … a way to get some experience … a way to earn extra income … a way to achieve your dream of being a writer.

Write a Powerful, 83-Word Email About an Air Purifier… And You Could Get a $200 Prize!

Practice is the best way to keep improving as an online copywriter. Follow the “client brief” to do this practice assignment, using tips from a master.

A Fun Way to Make Progress on Your Most Important Goal

How is your most important goal coming along? Are you making progress or spinning your wheels? If you want to make more progress, try this fun approach…

The “Universal” Writing Key to a Fantastic Income for Life

Discover the “universal” writer’s market that’s flipping the script on how clients do business and giving writers like you the power to earn a fantastic living writing about the things they love.

Specialize in Writing for the Web and Get Paid $1,500 up to $3,500 Per Project

Specialize in writing for the Web and you’ll not only gain a slew of new clients, your income could rapidly grow, earning $1,500 up to $3,500 per project.

Is It Weird to Feel Guilty About Surviving This Recession Unscathed?

Copywriting is a great choice during a recession, because it’s a great defense against losing your work to software and automation. And copywriting for digital media is still the area of greatest growth and opportunity.

Living the Writers Life: Scott Jones

Before life as a freelance writer, Scott Jones recognized he’d been building his writing skills for years while in previous careers. Others realized his potential as well, and soon after launching his writer’s life, he forged partnerships that expanded his client base. Find out how he did it, and take note of his advice on starting out.

PWA Announces 5 Winners Of Fall 2020 3-Sentence Cash Writing Challenge

Five writers from around the world will each receive $100 as winners of PWA's 3-Sentence Cash Writing Challenge. Roberta Anderson, Cynthia Besse, Celia Conrad, Ginika Ifeabunike, and Olivia Pipis each used this challenge to test out a new strategy for creating fresh personal bios. The strategy - designed to reduce the stress and anxiety of self-marketing - provided a framework to quickly redesign your "bio blurb" for a new audience when approaching clients, publishing articles, or updating your website.

Understanding White Papers and Why the Writing Fees Are So High

White papers provide in-depth information on complex products and new technology, to help buyers make sound decisions. And because of their importance, white paper writers can earn big money. In today’s market, you could earn up to $1,000 per page for 7 or 8 pages. No hype, no hard sell. Just the facts. Inform buyers about your client’s product or service with low-key, conversational writing.

Two Key Lead-Generation Projects Can Earn You $2,000 or More

How do you help your client bring in new customers, unfamiliar with their brand? You establish authority and show them how the product has helped other customers — with two key lead-generation pieces.

7-Page Projects with a Higher Payoff than Full-Length Books!

B2B companies use white papers to introduce new products and systems, and they need writers who can craft proof-filled documents with no hype. Learn more about this highly-paid writing specialty…

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