B2B Clients, AP, Chicago, and the Oxford Comma: It's a Matter of Style
October 03, 2019 (08:00:31 am)
When you’re working with your B2B clients, you know you need to know their products and their prospects. But you also need to know their style.
Get Fat Paychecks… And Two Other Reasons You Should Be a Social Media Expert
October 02, 2019 (06:14:59 am)
Now is the best time to be a social media expert, and Nick Usborne offers three good reasons why social media can expand your career.
3 Steps for Your Best B2B Content Article
September 26, 2019 (08:00:41 am)
You’ve submitted a pitch and your editor accepted it. Now, it’s time to write the best possible article by following three simple steps.
Content Writers: 3 Tips to Get More Work
September 19, 2019 (08:04:31 am)
Editors are looking for writers they can count on to provide a huge amount of content. If you follow these tips, you could become an editor’s go-to writer.
Make Your New Client Relationship “Sticky” with a Welcome Email
September 12, 2019 (08:24:47 am)
Avoid buyer’s remorse from your new client by using this welcome email template to communicate even before your project starts.
How to Make Technical Copywriting Projects Interesting
September 05, 2019 (07:27:41 am)
Very technical projects like white papers can be boring if the copywriter doesn’t take a few extra steps to improve readability and provide interesting content.
7 Ways to Make Money Writing on the Side (and Gain More Freedom in Your Life!)
September 02, 2019 (07:42:53 am)
As a writer, you have the unique ability to make more money whenever you want. Discover seven writing side hustles that are always in demand.
Use These 6 Ways to Manage Copywriting Client Expectations
August 29, 2019 (08:07:40 am)
You can set yourself up for successful copywriting client communication with a little forethought and it all starts with your first conversation.
Ask These 6 Questions to Write Stronger Copy
August 15, 2019 (08:52:55 am)
Every writing project requires a framework. Asking these six questions provides just such a framework so you can write better, benefit-rich copy.
5 Pitfalls to Avoid in B2B Copywriting
August 08, 2019 (08:21:31 am)
You probably know the common pitfalls to avoid in your B2B copywriting, but do you know to steer clear of these better-disguised pitfalls?
Six-Step Plan for a Successful First Prospect Interview
August 01, 2019 (09:51:46 am)
Use these steps to qualify your prospect and give you the information you need to put together a killer proposal.
If You’re “Sensitive” — or a Full-Blown Worrywart — You’ll Excel in This Niche
July 30, 2019 (06:06:57 am)
Interested in truly helping customers lead better lives? Or giving them a sense of choice and hope? You’ll thrive in this high-paying copywriting niche.
3 Direct Mail Approaches That Still Work
July 25, 2019 (08:06:27 am)
While digital prospecting gets all the attention these days, direct mail prospecting can still work — when it’s done right. Here are three tactics to try.
Land New Clients from Conferences… Without Attending
July 18, 2019 (08:36:46 am)
You don’t have to attend a conference in person to get clients from them. Here are four ways you can benefit from conferences without attending.
How You Can Have More Than One Copywriting Niche (and Why It’s a Good Idea)
July 11, 2019 (08:09:49 am)
Here’s how you can specialize — without pigeonholing yourself into one niche — and why you might want to.
Quoting Copywriting Projects Using a Sliding Scale
July 04, 2019 (08:13:48 am)
There’s no need to struggle when quoting copywriting projects. Just ask these questions and you’ll be led to the answer.
Everything You Need to Know to Make Money as a Writer (Plus Free Resources to Help You!)
July 04, 2019 (06:04:34 am)
Millions of companies need projects written, but you may have questions about how to get started and more. Here are the answers and resources you need.
Six LinkedIn Strategies to Get More Copywriting Clients
June 27, 2019 (09:37:59 am)
Are you using LinkedIn to its full potential? Discover how you can get more copywriting clients by leveraging LinkedIn.
B2B Content Can Make Your Writing Dreams Come True
June 27, 2019 (06:56:30 am)
B2B content writing is the ideal market for you to earn a good living. Here is a list of B2B content types and fees, so you can get started on your dreams.
Two Approaches for Working with B2B Copywriting Clients
June 20, 2019 (08:03:41 am)
The transactional approach to working with clients is simple and profitable. But taking an engaged approach makes you a valuable part of your client’s team.