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9 Ways to Save on Your Business Start-Up Costs
March 28, 2019 (03:33:44 pm)
It’s easy to let freelance start-up costs get out of hand. Use these tips to make sure you’re only buying what you really need.
The 4 Master Content Topics for B2B Copywriters
March 21, 2019 (03:02:52 pm)
B2B content falls into four topics, so when you understand these master topics, you can easily generate a variety of content for your clients.
How to Avoid 7 Common B2B Copywriting Mistakes
March 14, 2019 (03:01:57 pm)
New copywriters often make these common B2B copy mistakes. Here’s how you can avoid them so your copy is more effective.
The Buyer’s Journey: Lessons from Trail Building
March 07, 2019 (03:00:27 pm)
Naturally lead your B2B prospect on the buyer’s journey with these trail-building strategies.
Choosing a Professional Email Address for Your Freelance Business
February 28, 2019 (09:06:39 am)
One of the first things prospects see is your email address. Here’s how to choose an email address for your freelance business that presents you as a professional.
How to Overcome the Fear of Getting Started
February 21, 2019 (09:59:57 am)
When you’re just starting out, it’s easy to feel overwhelmed. Instead, try this easy strategy to overcome the fear of getting started.
How Do Your Clients Measure Success?
February 14, 2019 (09:53:50 am)
Do you know how your clients really measure success? It might not be sales, leads, or new clients. To get it right, it pays to do your homework!
Selling Yourself to B2B Marketing Directors
February 07, 2019 (09:10:57 am)
When you understand what’s important to the marketing directors of B2B companies you want to write for, it’s easier to get them to hire you.
Why a CRM Is Useful for Freelancer Copywriters
January 31, 2019 (07:31:55 am)
Do you need a customer relationship management tool for your freelance copywriting business? Here’s when a CRM can be useful.
Find Your Next B2B Copywriting Client Here
January 24, 2019 (09:30:40 am)
Whether you’re looking for your first B2B copywriting client, or one more to fill up your schedule, this strategy makes it easy.
How to Proofread Your Copy and Make It Shine
January 17, 2019 (10:51:50 am)
Use this three-step method to proofread your copy and make it shine.
How to Position Yourself as a B2B Social Media Expert
January 10, 2019 (06:29:58 am)
Follow these six easy steps to demonstrate your expertise as a B2B Social Media Expert. It’s a great way to attract new B2B clients!
3 Ways to Respond to Requests for Lower Copywriting Fees
January 03, 2019 (08:27:54 am)
When a potential client asks you to lower your copywriting fees, try one of these strategies instead.
How to Differentiate Yourself as a B2B Copywriter
December 27, 2018 (08:13:49 am)
The specialized skills you have as a B2B copywriter are only the first step in differentiating yourself. Here’s a 3-step process to help you stand out as unique.
Five Ways to Land B2B Copywriting Clients using Twitter
December 20, 2018 (08:42:36 am)
Although it’s not the largest social media platform, Twitter provides excellent opportunities to find and land B2B copywriting clients.
Attracting the Right B2B Clients with Loglines
December 13, 2018 (09:06:42 am)
The logline is a script-writing tool that’s perfect for attracting your ideal B2B client. Here’s how to apply this handy formula.
The Key First Step for Every Copywriting Project
December 06, 2018 (08:40:44 am)
You’ve landed a prime copywriting project. But before you dive into the writing, there’s a key step you need to take first to make writing faster and easier.
What to Do When Your Copywriting Client Goes Silent
November 29, 2018 (08:26:48 am)
It’s disconcerting when a copywriting client goes silent in the middle of a project. Here’s what to do so you make the best of an awkward situation.
How to Take Time Off as a Freelancer
November 22, 2018 (09:27:46 am)
When you’re a freelancer, there’s no paid time off. So, how do you juggle your need for time away from your business and keeping your clients happy?
7 Tips to Shorten Copy without Losing Impact
November 15, 2018 (09:23:33 am)
What do you do when the copy you wrote is too long to fit the available space? Here are seven tips to shorten your copy without losing impact.