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Two Techniques for a Winning Elevator Pitch

“What do you do?” Having a solid elevator pitch as your answer is key to impressing potential prospects. Here are two techniques to help.

3 Major Social Media Dos and Don’ts

Social media is an invaluable tool for web writers to connect with prospects and land clients. These social media dos and don’ts are important to follow.

A Hidden B2B Copywriting Niche

Most copywriters don’t know about this hidden copywriting niche, but it may be perfect for you.

The Best Lead Magnet for Freelance Copywriters

There are many different formats for lead magnets. Which works best for freelance copywriters? Steve Slaunwhite gives you his advice.

Are Large or Small Companies Better Copywriting Clients?

Do large or small companies make the best copywriting clients? Steve Slaunwhite looks at the pros and cons of each to help you decide.

The Key to Negotiating the Steps to Success

Many copywriters make a common mistake negotiating the steps to success as a B2B freelance copywriter. But do this one thing and you’ll achieve your goals.

5 Ways to Improve Your Cold Email Pitches

Cold email pitches can be an effective way to land new clients. Use these five tips to make your emails stand out and get read.

Getting Clients: 5 Email Prospecting Tips

Need clients? Email prospecting is a powerful tool — when it’s done right. Here are five tips to help you be more successful when prospecting by email.

Where is Your Best Copywriting Client?

Your best copywriting client might not be where you’ve been looking. Find out where Kathy Unfricht-Daly discovered her ideal target market.

3 Strategies When You Don’t Have a Creative Brief for a Project

What do you do when your client doesn’t give you a creative brief before you start a writing project? Here are three options to consider.

How to Get Started as a Copywriter with a Day Job

Have you ever wondered how to get started as a copywriter while you still have a day job? Here’s how one copywriter did it!

The First Step Toward Success as a Freelance Copywriter

Success as a freelance copywriter can be yours. Discover how determination and commitment led to one copywriter’s big win.

7 Key Techniques B2B Writers Can Learn from B2C

B2B writing doesn’t have to be dense or boring. By taking a few cues from B2C copy, B2B writers can create copy buyers enjoy reading.

Impress B2B Clients with Your Secret Weapon

Discover how you can impress your B2B clients, even if you’re just starting out as a copywriter or taking on a brand-new type of project

Content Mills: 5 Ways They Can Boost Your New Writing Career

Having trouble launching your writing career? Find out how the content mills can set you on the path to success as a writer.

From Nightmares to Living Your Dream Life as a B2B Copywriter

Get insights from Lynda Barry and Stephen King about turning your dream to be a B2B copywriter into a successful freelance career.

It’s Your Turn to Live The Writer’s Life

You know B2B copywriting is your path to success, but when can you start living the writer’s life? Right now. Find out how…

Yes You Can! Grab the Magic of The Writer’s Life

Discover how to go beyond your fear and grab the magic of the writer’s life with these insights from Elizabeth Gilbert.

Yes You Can! Fighting for Your Copywriting Goals

Your copywriting goals are attainable but you must fight for them. Discover what you can learn from writer Steven Pressfield that can help.

How to Land B2B Clients with Self-Select Marketing

Discover how to land B2B clients with this easy-to-use method. Self-select marketing will help you get hired by your ideal clients.

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