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How to Differentiate Yourself
July 27, 2017 (07:02:50 am)
If you don’t differentiate yourself, you could get lost in the crowd. Use these six strategies to stand out to your prospects.
An Easy 5-Step Email Copywriting Formula
July 20, 2017 (06:17:51 am)
When you’re writing promotional emails, this copywriting formula will keep you on track so your emails gets results.
3 B2B Copywriting Productivity Tips
July 13, 2017 (06:55:37 am)
These B2B copywriting productivity tips are a bit unusual but they can help you write copy much faster without sacrificing quality. Give them a try!
Showcase Your Writing Skills with a Portfolio One Sheet
July 06, 2017 (02:42:24 pm)
When a client asks to see your portfolio, don’t overwhelm them with samples. Give them your Portfolio One Sheet instead.
How to Get Speaking Opportunities
June 29, 2017 (06:18:43 am)
Discover how to get speaking opportunities that will put you in front of your best prospects and help you land more of them as clients.
Speak Your Way to More B2B Copywriting Clients
June 22, 2017 (06:51:43 am)
One of the most effective ways to get B2B copywriting clients is through speaking. Read how speaking has worked for Steve Slaunwhite.
4 Reasons Clients Look for a Freelance Copywriter
June 15, 2017 (06:41:39 am)
Steve Slaunwhite reveals the four reasons clients look for a freelance copywriter and how you can use this information to land more clients.
6 Tips for Prospecting with Direct Mail
June 08, 2017 (07:12:58 am)
Land more clients when you use these six tips for prospecting with direct mail.
Does Prospecting with Direct Mail Work?
June 01, 2017 (06:38:47 am)
Although there are newer forms of media, there are advantages to prospecting with direct mail. Steve Slaunwhite explains when direct mail works best.
What B2B Copywriting Prospects Want
May 25, 2017 (06:56:14 am)
B2B copywriting prospects want a freelance writer who is easy to do business with. Here are seven strategies you can use to turn more prospects into clients.
Two Techniques for a Winning Elevator Pitch
May 18, 2017 (07:29:29 am)
“What do you do?” Having a solid elevator pitch as your answer is key to impressing potential prospects. Here are two techniques to help.
3 Major Social Media Dos and Don’ts
May 17, 2017 (06:39:48 am)
Social media is an invaluable tool for web writers to connect with prospects and land clients. These social media dos and don’ts are important to follow.
A Hidden B2B Copywriting Niche
May 11, 2017 (02:34:45 pm)
Most copywriters don’t know about this hidden copywriting niche, but it may be perfect for you.
The Best Lead Magnet for Freelance Copywriters
May 04, 2017 (02:37:17 pm)
There are many different formats for lead magnets. Which works best for freelance copywriters? Steve Slaunwhite gives you his advice.
Are Large or Small Companies Better Copywriting Clients?
April 27, 2017 (02:48:45 pm)
Do large or small companies make the best copywriting clients? Steve Slaunwhite looks at the pros and cons of each to help you decide.
The Key to Negotiating the Steps to Success
April 20, 2017 (06:09:39 am)
Many copywriters make a common mistake negotiating the steps to success as a B2B freelance copywriter. But do this one thing and you’ll achieve your goals.
5 Ways to Improve Your Cold Email Pitches
April 13, 2017 (02:31:18 pm)
Cold email pitches can be an effective way to land new clients. Use these five tips to make your emails stand out and get read.
Getting Clients: 5 Email Prospecting Tips
April 06, 2017 (02:01:02 pm)
Need clients? Email prospecting is a powerful tool — when it’s done right. Here are five tips to help you be more successful when prospecting by email.
Where is Your Best Copywriting Client?
March 30, 2017 (06:51:43 am)
Your best copywriting client might not be where you’ve been looking. Find out where Kathy Unfricht-Daly discovered her ideal target market.
3 Strategies When You Don’t Have a Creative Brief for a Project
March 23, 2017 (06:40:50 am)
What do you do when your client doesn’t give you a creative brief before you start a writing project? Here are three options to consider.