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- Which Is More Important when Optimizing for Conversions: Design or Copy?
- Copy is crucial when it comes to optimizing conversions. Not only can copy help you capture names and email addresses of leads...
www.awai.com/question/which-is-more-important-design-or-copy
- What Clients Look for in a B2B Copywriter
- One of the easiest ways to create recurring monthly writing income is to become a B2B copywriter. Here are six foolproof guidelines for getting started.
www.awai.com/2017/07/what-clients-look-for-in-a-b2b-copywriter
- Lindsay Alexander: She Spent 50 Years Searching for Purpose — Then Wrote 450,000 Words and …
- For most of her life, Lindsay felt like she was wandering. Today, that calling has taken shape as an entire fictional universe: 4.5 books drafted. More than 450,000 words written. A registered trademark, website, email list, launch plan, cover concepts, and even an audiobook underway.
www.awai.com/case-studies/lindsay-alexander
- Kristen Stelzer: To Parent and Pivot, Engineer Finds Flexibility in Copywriting
- For veteran engineer Kristen Stelzer, the path to copywriting success wasn’t direct. Find out how an email from AWAI led her to finding the right career fit – and the flexibility she had been searching for.
www.awai.com/case-studies/kristen-stelzer
- Zero Resistance Writing
- Matthew Furey shows you how to write better and more authentically.
www.awai.com/2007/04/zero-resistance-writing
- Practice Assignment: Write a Sample of This Short-Copy B2B Project
- Practice is a good way to improve as a B2B copywriter. Follow the project details to do this practice exercise, using tips about this B2B short-copy gig.
www.awai.com/2020/06/write-a-short-b2b-project-and-you-could-earn-200
- Make A Great Living with These In-Demand Careers in Writing - AWAI
- There’s never been a better time to be a writer! Let AWAI show you direct response copywriting, web/online copywriting, b2b copywriting and other careers
www.awai.com/careers
- B2B Copywriting: A Comprehensive Guide
- Discover why B2B copywriting is such an amazing opportunity for writers today, and which projects are in the highest demand.
www.awai.com/b2b-copywriting
- FAQ About AWAI Copywriting Training Programs
- Get answers on AWAI's (American Writers & Artists, Inc.) world-class copywriting training programs and others. Thrive in the best careers in writing!
www.awai.com/faq
- Know Your Audience and You’ll Nail the Right Headline
- When you know your audience, you can craft eye-catching headlines that work. Learn the NEW way to write winning headlines and game-changing subject lines.
www.awai.com/2017/06/know-your-audience-and-youll-nail-the-headline
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