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6 Reasons B2B Blogging Is a Great Way to Build Your Business

Businesses who incorporate B2B blogging into their sales process have strategic thinking behind it and need engaging content to fill their publishing calendar.

12 Software Tools to Run Your Freelance Copywriting Business

As you add clients to your schedule, you’ll find you need to increase your efficiency and effectiveness. Want to meet all your deadlines with time to spare? Use these 12 tech tools to run your freelance writing business.

To Go Big, Start Small: Focus to Build Your Copywriting Business

What do a brick, Zen, and focus have to do with building a thriving copywriting business? When you adhere to these principles, your writing and your business improve dramatically.

Attract Your Best Copywriting Clients with Personal Branding

Do you want to choose which clients you take on? Be able to decline those you’re just not that into? To attract your vision for your best clients, you need personal branding.

Know When and How to Offer Productized Services or Packages

As a business professional, you never want your clients to treat you like a fast-food restaurant, ordering a “meal deal” from you. BUT, if you package some services this way, you can increase your revenue and cut your work time.

Bring More Value to Your Clients — And Revenue to Your Business

When you understand and can apply this “no push” advertising strategically to your client’s marketing efforts, you can bring significant value to your clients… and add a lot of revenue to your business.

Lock in Your Income with Recurring Writing Work

You have recurring monthly bills… so it helps to have recurring monthly income. And you can have that, while keeping your freelance freedom, when you lock in recurring B2B writing work. Here’s how.

A Simple Daily Outreach System Can Deliver Big Results

Successful freelancers do a combination of inbound and outbound marketing. Their key to that success? Usually a simple daily outreach system combined with consistency… here’s how.

4 Ways You Can Make the Case for Hiring You as a Freelancer

Just like you make the case to prospects for why your client’s product or service is their best choice, you can make the case to your prospects that you, the freelancer, are their best choice. Here are four ways to do that.

How You Can Create a Valuable Giveaway to Attract New Leads

Does the thought of creating an e-book for your business overwhelm you? What will you write about? Who will want to read it? How will it be seen? If you follow the guidance inside, your e-book will be a valuable giveaway that attracts new leads for your business.

5 Questions to Ask ─ Is This B2B Client a Good Fit for You?

Saying “yes” to a B2B client who isn’t a good fit for you or your business goals can be like buying a pair of shoes that look great in the box, but give you blisters when you take them out and wear them for any length of time. Avoid the client "blisters" with these five questions.

Grow your Freelance Business — The Power of Making an Offer a Day

If you want to grow your freelance business by getting higher-quality, more targeted clients, here’s a technique that works. Try making an offer a day, every day, and see just how far you can take your business.

Create Your Own Workflow for a Successful Freelance Business

If you want to avoid re-inventing the wheel with every new prospect, proposal, and project, you need to develop some hacks for your freelance business. Creating your own workflow not only streamlines your business, it reduces stress and increases income too.

Use Intention-Based Marketing to Boost Your B2B Business Results

Marketing your B2B freelance business is a requirement if you want clients… but haphazard methods yield haphazard results. Use intention-based marketing for a business-winning strategy.

How Trello Helps Organize Your B2B Freelance Copywriting Business

The main activity you perform in your B2B freelance business is writing. But there are many non-writing tasks to keep your business moving forward. How do you stay on top of those? Many writers use a tool like Trello to stay on top of all the those critical non-writing activities. Here's how.

How to Roadmap Your Way to B2B Freelance Success

Being an order-taker as a freelancer may get you a lot of work, but it won’t be high-paying work. Learn how to roadmap your way to higher fees, more engaging work, and B2B freelance success.

Moving from In-Person to Online Marketing in 6 Questions

When you’re used to marketing face-to-face, this COVID-created online marketing world can seem daunting. But if you ask yourself these six questions, you’ll create an online marketing presence that will more than make up for those lost in-person events.

Two Key Lead-Generation Projects Can Earn You $2,000 or More

How do you help your client bring in new customers, unfamiliar with their brand? You establish authority and show them how the product has helped other customers — with two key lead-generation pieces.

Why You Must Talk Money Before Sending a B2B Proposal

Don’t blow it by being shy about The Money Talk. Bring it up naturally and position it to highlight your value before you submit your B2B client proposal.

Pitch Like a Journalist to Find B2B Freelance Copywriting Success

Use this technique from journalism to let B2B copywriting clients hear what you can do for them… and set yourself up for B2B freelance success.

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