What Google’s Latest Algorithm Change Means for You As a Web Writer
March 25, 2020 (08:00:46 am)
The Google BERT update is a great thing for web writers because it’s more focused on the reader than ever before and allows you to be more natural.
10 Ways to Land B2B Copywriting Clients Now
March 05, 2020 (08:00:26 am)
You’ve acquired your B2B copywriting skills. You’ve chosen your niche. You’ve set up your B2B website. Follow these 10 tips to land B2B clients… now.
Don't Miss This Tool for Finding New B2B Copywriting Clients
February 27, 2020 (08:00:46 am)
You probably already use this tool for other purposes, but did you know it’s a gold mine for reaching out to new B2B copywriting clients?
Cultivating a CEO Mindset for Steady Growth in Your Business
February 12, 2020 (08:00:48 am)
When you’re running your own writing business, it pays to have a CEO Mindset. With this mindset, you understand the importance of regular self-assessment.
Accomplish More in Your B2B Copywriting Business with This System
February 06, 2020 (08:00:28 am)
Get this system right, and you’ll accomplish significantly more in your B2B copywriting business than you ever expected.
12 Smart Easy Ways to Market Your B2B Copywriting Business
January 16, 2020 (08:00:59 am)
Whether you’re a newbie or an experienced writer, these simple marketing tasks will help you find new B2B clients and grow your B2B copywriting business.
How Having a Process Boosts Your Confidence… and Your Client’s, Too!
January 01, 2020 (08:12:09 am)
That first conversation with a prospect can be nerve-wracking… but it doesn’t have to be. Use a client intake process, and land clients with confidence.
8 Questions to Ask Before Every Writing Project
December 19, 2019 (08:00:16 am)
Your projects will go smoother and be more on target when you ask your B2B copywriting clients these eight questions before every project.
A Simple Action to Land Clients
December 11, 2019 (08:00:27 am)
When it comes to landing clients, simpler actions are better. They’re easier to stick with and follow through on. Jen Phillips April shares a simple plan.
Your Ice Cream Method Action Plan to Build Your Writing Business
November 28, 2019 (08:34:51 am)
Sometimes prospecting for B2B copywriting clients is as simple as serving up a scoop of delicious ice cream… here’s how.
How Do You Know You're Writing Copy in Your Client's Brand Voice?
October 17, 2019 (08:00:21 am)
One thing a lot of copywriters don’t pay attention to is their client’s (and their own) brand voice. It’s really important, and here’s why…
Use These 6 Ways to Manage Copywriting Client Expectations
August 29, 2019 (08:07:40 am)
You can set yourself up for successful copywriting client communication with a little forethought and it all starts with your first conversation.
Ask These 6 Questions to Write Stronger Copy
August 15, 2019 (08:52:55 am)
Every writing project requires a framework. Asking these six questions provides just such a framework so you can write better, benefit-rich copy.
How You Can Have More Than One Copywriting Niche (and Why It’s a Good Idea)
July 11, 2019 (08:09:49 am)
Here’s how you can specialize — without pigeonholing yourself into one niche — and why you might want to.
A Big Opportunity that Pays Off for Writers (and Marketers)
July 01, 2019 (06:02:52 am)
If you want to know: What’s the fastest way to get paid to write? Or what’s a steady writing project marketers need a lot of? The answer is the same…
How Writers can Beat Imposter Syndrome
May 02, 2019 (08:00:49 am)
If you’ve ever had a thought that you’re not qualified to be a copywriter, you know about Imposter Syndrome. Here’s how to abolish it for good.
How to Find Clients Who Will Pay What You’re Worth
September 17, 2014 (06:23:52 am)
Finding qualified prospects, rather than just taking any work that comes your way, is key to success. Use these 6 steps to learn how to qualify prospects.
3 Ways to Integrate Social Media with Content Marketing
April 23, 2014 (06:47:00 am)
Combining the right content with the right social media channels can boost sales. Here are 3 ways to connect social media efforts with content marketing.
Five Strategies to Improve Your Sales Writing
January 15, 2014 (06:29:37 am)
Develop and implement these few key strategies from Jen Philips April and you’ll put yourself on the path to bigger paying projects and more consistent income.
YouTube for Marketers
July 03, 2013 (06:28:18 am)
Jen Philips April helps you utilize the amazing power of YouTube and online video.