Leverage Your Product Knowledge as a B2B Writer
January 25, 2018 (06:16:34 am)
When you use what you know about a product or a market on other projects, you’ll write faster, have more fun, and even get more work from prospects and clients.
How to Get on Retainer with Copywriting Clients
January 11, 2018 (06:30:44 am)
When you get on retainer with your copywriting clients, you have a steady income as a freelancer. Here’s how to set them up to benefit you and your client.
How to Increase Your Productivity as a B2B Writer
January 04, 2018 (06:20:50 am)
Increasing your productivity as a B2B writer helps you make more money by getting more done. Here are six tips to make you more productive.
3 Tips for Finding Engaging Content Marketing Topics
December 21, 2017 (06:21:58 am)
Every copywriter sometimes struggles with finding new content marketing topics for their clients. Here are three tips to help.
How to Write Effective B2B Headlines
December 14, 2017 (06:37:36 am)
When you write effective B2B headlines, your copy gets read. Here are easy ways to make any B2B headline stronger.
A Simple Way to Prospect with Cold Calls
December 07, 2017 (02:23:32 pm)
Even the most introverted freelance copywriter can easily prospect with cold calls by using this simple method.
5 B2B Copywriting Tips from the Experts
November 30, 2017 (07:04:28 am)
Regardless of where you are in your copywriting journey, these five B2B copywriting tips will help you reach your goals faster.
When to Use B2B Long Form Copy
November 16, 2017 (07:03:55 am)
While much of B2B copywriting involves short copy, there are times you’ll want to use B2B long form copy. Here are seven examples.
How to Create a B2B Buyer Persona and Write More Engaging Copy
November 13, 2017 (06:10:22 am)
Creating a B2B buyer persona helps you target your message to customers. B2B copywriting expert Steve Slaunwhite shows you how to do it.
Practical Ways to Conquer Deadline Stress
October 26, 2017 (07:51:48 am)
Don't let deadline stress take the joy out of your freelance copywriting business. Here are a few simple ways to conquer your stress.
5 Characteristics of a High-Value B2B Copywriter
October 19, 2017 (02:17:24 pm)
When you position yourself as a high-value B2B copywriter, you’re able to land clients who are delighted to pay you professional fees.
Simplify Your Marketing for Better Results
October 12, 2017 (07:15:33 am)
Get more clients when you simplify your marketing. Use this easy five-step strategy to identify the best way to market your freelance copywriting services.
How to Harness the Power of Habit to be More Successful
October 05, 2017 (06:39:29 am)
When you harness the power of habit, you unlock the key to being more successful as a freelance B2B copywriter. Here’s how to form habits that stick.
How to Change Your Copywriting Niche
September 28, 2017 (06:47:57 am)
Do you want to change your current copywriting niche? It’s easier than you think — just follow these simple steps.
How to Evaluate a Potential Copywriting Niche
September 21, 2017 (06:11:48 am)
Which copywriting niche is best for you? Use these four criteria to evaluate the copywriting niches you’re considering in order to find the best one to pursue.
The Most Important Question to Ask Your B2B Copywriting Clients
September 14, 2017 (06:53:53 am)
When talking with a potential B2B client, ask this one question to open the door to more project opportunities.
5 Tips for Getting Client Testimonials
September 07, 2017 (02:16:49 pm)
Have you ever seen glowing client testimonials and wished you could get them too? Here are five tips to help you get more great testimonials.
4 Ways to Boost Your Creativity
August 31, 2017 (06:50:50 am)
Use these four tips to boost your creativity so your B2B copy grabs your prospect’s attention and gets results.
Working with Marketing Consultants
August 24, 2017 (06:23:31 am)
Marketing consultants who are solo entrepreneurs can be an excellent source of business for B2B copywriters. Here’s how to connect with them.
Does Your Email Signature Do This?
August 17, 2017 (02:30:57 pm)
You may not think of your email signature as a marketing tool, but it can be an effective way to get business if you do one thing.