Get More Copywriting Done More Quickly by Stopping This Bad Habit
March 04, 2021 (08:00:48 am)
There’s a lie we all tell ourselves that is severely hampering our ability to get our work done. In an eight-hour day, it can suck up as much as 2 hours and 15 minutes. If you want to get more copywriting done more quickly, you need to stop this bad habit right now.
5 Questions to Ask ─ Is This B2B Client a Good Fit for You?
February 25, 2021 (08:05:20 am)
Saying “yes” to a B2B client who isn’t a good fit for you or your business goals can be like buying a pair of shoes that look great in the box, but give you blisters when you take them out and wear them for any length of time. Avoid the client "blisters" with these five questions.
Make Time Smart Decisions to Achieve B2B Writing Success
February 18, 2021 (08:00:47 am)
Admit it: you identify with the 80% of adults with too much to do and not enough time to do it. You don’t have to live this way ─ make time smart decisions to achieve B2B writing success.
Grow your Freelance Business — The Power of Making an Offer a Day
February 11, 2021 (08:01:58 am)
If you want to grow your freelance business by getting higher-quality, more targeted clients, here’s a technique that works. Try making an offer a day, every day, and see just how far you can take your business.
Create Your Own Workflow for a Successful Freelance Business
February 04, 2021 (08:02:22 am)
If you want to avoid re-inventing the wheel with every new prospect, proposal, and project, you need to develop some hacks for your freelance business. Creating your own workflow not only streamlines your business, it reduces stress and increases income too.
Use a 2-Week Process to Achieve Freelance Copywriting Success
January 28, 2021 (08:00:46 am)
You’ve set your business goals. You’ve planned your first quarter activities. But you’re already off track… Use this two-week process to get and keep yourself on track to freelance copywriting success.
How to Get That Coveted Conversational Tone in Your Writing
January 20, 2021 (03:00:54 pm)
You’ve heard of the ugly first draft… which you never want to turn in to a client. Especially if the sentences are formal, stilted, and (yawn)… Boorrrinng. Here’s how to make sure you get the coveted conversational tone.
Use Intention-Based Marketing to Boost Your B2B Business Results
January 14, 2021 (08:00:30 am)
Marketing your B2B freelance business is a requirement if you want clients… but haphazard methods yield haphazard results. Use intention-based marketing for a business-winning strategy.
Should You Call Out Bad Content?
January 07, 2021 (08:00:55 am)
You’ve probably received or seen bad content — a poorly designed offer, a confusing sales letter, a wordy and dense web page… Should you point it out to the company while offering to fix it? Maybe… if you do it the right way.
How a Podcast Can Help Your Freelance Copywriting Business
December 31, 2020 (08:00:33 am)
You probably have a few favorite podcasts you listen to. There are thousands to choose from — it seems like everyone has one. Should you start one? Probably. Here are seven reasons why podcasts can help your freelance copywriting business.
How to Create a Portfolio for Your B2B Business If You’re a Ghostwriter
December 24, 2020 (08:00:44 am)
When your main freelance project is ghostwritten content, how can you show prospects a portfolio of your work? These five tips ensure you protect your clients’ confidentiality and prove your worth to prospects.
How Trello Helps Organize Your B2B Freelance Copywriting Business
December 17, 2020 (08:00:19 am)
The main activity you perform in your B2B freelance business is writing. But there are many non-writing tasks to keep your business moving forward. How do you stay on top of those? Many writers use a tool like Trello to stay on top of all the those critical non-writing activities. Here's how.
What Your B2B Client Qualification Form Is Trying to Tell You
December 10, 2020 (08:00:43 am)
The qualification form on your website is a good way to screen potential B2B clients. But what do you do when your prospect doesn’t provide much detail to tell you what they're looking for? Your form will reveal all you need to know.
How to Roadmap Your Way to B2B Freelance Success
December 03, 2020 (08:00:18 am)
Being an order-taker as a freelancer may get you a lot of work, but it won’t be high-paying work. Learn how to roadmap your way to higher fees, more engaging work, and B2B freelance success.
Want B2B Freelance Success? Ask a Different Question
November 26, 2020 (08:00:55 am)
To those of you who worry from one month to the next if you’ll have enough client work to pay the bills… What if you shifted your mind (and actions) by asking a different question? You can have B2B freelance success with a steady stream of well-paying clients… Just ask.
Make Your B2B Copywriting "Lean" into Persuasion
November 19, 2020 (08:00:27 am)
B2B copywriting has a unique challenge… it has to persuade people with different roles and different goals. That’s why it’s important to understand what drives both an operations manager and a CEO to make a purchase decision. And to create copy that speaks to each one.
Scaffold Your Way to B2B Freelance Copywriting Success
November 12, 2020 (08:00:09 am)
To achieve B2B freelance success, you know you need to acquire the right skills to do the work… but there are a few other steps you can take that will accelerate your success and support your business.
Moving from In-Person to Online Marketing in 6 Questions
November 05, 2020 (08:00:28 am)
When you’re used to marketing face-to-face, this COVID-created online marketing world can seem daunting. But if you ask yourself these six questions, you’ll create an online marketing presence that will more than make up for those lost in-person events.
Using Email Courses as Lead Generation for Your Writing Business
October 29, 2020 (08:00:15 am)
Many freelance copywriters achieve their income goals using effective lead generation. Find out how email courses are effective, fun to write, and free up your time for more active marketing techniques.
3 Ways to Ensure Your B2B Freelance Business Gets Paid
October 22, 2020 (06:05:24 am)
Though it is very rare for a B2B freelance client not to pay you, because it is a risk to your business, you should protect yourself from even the possibility. Here are three ways to do so.