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Think You Can Write an Attention-Getting Email about an Air Fryer?
April 02, 2022 (05:19:27 am)
Practice is the best way to keep improving at any endeavor. For a copywriter, that means time spent writing! Follow the “client brief” to do this practice assignment, using tips from a master.
Don’t Let This Four-Letter Word Stand in Your Way of Living The Writer’s Life
January 06, 2022 (05:47:16 am)
If you’re not where you want to be in your journey to becoming a well-paid writer, there’s probably a 4-letter word in your way. Here’s how to break free.
How to Achieve Copywriting Success as an Introvert
December 14, 2021 (05:36:50 am)
How can an introvert “put themselves out there” to become a copywriter and business owner? Guillermo Rubio used 4 steps that helped him find big success.
Why You as a Writer Are Now More Valuable Than Ever Before (Thanks to This $412 BILLION Trend)
June 28, 2021 (05:25:28 am)
The internet is built on content, and businesses need writers who can provide it more than ever before. Read more about why the demand for fresh content is growing daily.
If I Had to Start Over as a Writer... Here’s What I Would Do
March 31, 2021 (05:48:18 am)
To make a great living as a writer, you can start off with short, fun, in-demand projects. Here are five reasons to pick this path to copywriting success.
New Writer and Don’t Know Where to Start? Do This...
March 26, 2021 (05:56:40 am)
Follow a simple path to make real progress toward your writer’s life. Here are four action steps to get started with the one skill every writer should learn today.
How to Bring 10x More Value to Your Clients
December 09, 2014 (11:33:06 am)
Take this essential step to become instantly more valuable and earn 10x the fees. Plus, you’ll be one step closer to being the “Total Package” to your clients.
Far Too Many Copywriters Fail to Do This
February 26, 2013 (07:27:23 am)
Guillermo Rubio gives you copywriting tips from Clayton Makepeace that will make your copy shine.
The Foundation is in Place - Now What?
January 31, 2013 (07:16:04 am)
Guillermo Rubio gives you a great piece of advice to attract more clients then you can handle.
How to Know When You’re Ready for Your First Client
August 02, 2010 (02:37:59 pm)
Guillermo explains how you will be able to land your first client.
The Deepest Human Desire – Dale Carnegie’s “Copywriting Secret”
May 18, 2009 (11:47:59 am)
AWAI Staff Writer Guillermo Rubio adapts four of Dale Carnegie’s strategies from “How to Win Friends & Influence People” to writing copy.
From “I Can’t” to “I Can!” – 5 Easy Ways to Gain Confidence As an Aspiring Copywriter
April 13, 2009 (06:24:35 am)
No doubt, starting out as a copywriter can be downright frightening. The good news is, you can calm these fears down, and become a competent, confident copywriter in no time flat. Just follow one (or more!) of these five confidence boosters.
How to “Achieve the Impossible” by Putting the Pain/Pleasure Principle to Work for You
March 27, 2009 (07:01:01 pm)
You can achieve the seemingly “impossible.” You just have to tap into your personal power. Personal development guru Tony Robbins says one of the major keys to tapping into your personal power is understanding the concept of pain and pleasure.
Lights, Camera, Action! Get Paid to Write Short Video Scripts
February 09, 2009 (08:54:13 am)
Online video marketing is one of the fastest-growing copywriting niches today. Learn AWAI member Phil LeMaster’s six tips for writing video scripts that produce results for your clients.
How to Find a Copywriting Mentor
December 15, 2008 (08:10:50 am)
Krista Jones was able to quit her job and become a freelance copywriter by getting herself a mentor. Learn how you too can benefit from a mentor.
The Most Important Copywriting Habit of All
December 09, 2008 (08:11:51 am)
Cassandra Lee describes how a daily writing routine contributes to her copywriting success.
Get It Done Already! How to Write Your Very First Sales Letter
December 08, 2008 (08:12:36 am)
Penny Thomas used the sales letter assignment from AWAI’s Accelerated Six-Figure Copywriting program as a sample of her work, and landed her first paid assignment.
How to Write an Exciting Interview
October 10, 2008 (10:00:26 am)
AWAI Staff Writer, Guillermo Rubio, meets up with Michael Masterson in the neighborhood cigar bar and discovers exactly how to write a great interview.
Copywriting's Biggest Challenge
July 10, 2008 (05:14:37 pm)
When readers start knowing where the copy is going … they tend to dismiss it - tune it out …