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Good SEO in 2022 Puts the User First

Effective SEO is about writing for both the search engines and the user. It’s writing so the user gets what they want (a solution to their problem) and the search engine recognizes it will give the user the answer. Six areas are key to putting the user first in SEO copywriting.

The One Thing You Need to Be a Great UX Copywriter in 2022

Prospective customers now expect a user experience (UX) that anticipates their wants, needs, and desires. One that puts them first. As a UX copywriter, you can do this is in three key ways. Discover more here.

Writing Newsletters Can Bring Easy, Fun, Recurring Revenue

E-newsletters are as effective as ever — and businesses need these ongoing messages to stay top of mind with their current and potential customers. To make a consistent living as a writer, you can start off with these short, fun, steady projects.

I Scream, You Scream, We All Scream for… Email!

Email is as popular and effective as ever — and businesses today need multiple types of email to reach prospects, so they’re willing to spend big on campaigns. To make a great living as a writer, you can start off with these short projects.

Sometimes Quitters DO Win… Especially Now During The Great Resignation

A record number of people are quitting their jobs to pursue opportunities that offer more freedom, fulfillment, and financial payoffs. Here are five steps to make writing a new career.

So Many Web Writing Opportunities… Here’s How I Got Started

Being a digital copywriter right now is like being a kid in a candy store. There are so many possibilities waiting for writers like you to choose what online copy and content you like to do best. Here’s how Michele Peterson got her start.

61% of Marketers Are Unhappy with Their Current SEO and Need Help Now!

With nearly two out of three marketers focused on improving their SEO, now is a great time to be a trained SEO copywriter. There’s plenty of work out there waiting for you, once you take these three steps.

3 Letters that Make Writers More Valuable… and Earn Them More Money

Companies expect to pay higher fees for copywriters who can provide greater value. When you have specialized skills, you also set yourself apart from the competition and can charge more for your services.

11 Tips for Success When Attending Virtual Events

With today’s technology, you can actively join in live virtual events with peers all over the world… from the comfort of home. Here’s how to maximize your participation before, during, and after a virtual event.

Sometimes Quitters DO Win… Especially Now During The Great Resignation

A record number of people are quitting their jobs to pursue opportunities that offer more freedom, fulfillment, and financial payoffs. Here are five steps to make writing a new career.

Case Studies Tell Before-and-After Stories of Hope and Possibility… and They’re Fun to Write!

Case studies show a real-life example of how great your client’s products are, and they follow a simple formula, making them easy to write. Learn more about this in-demand content writing project.

So Many Web Writing Opportunities… What Will You Put in Your Writer’s Goodie Bag?

Being a digital copywriter right now is a lot like being a kid in a candy store. There’s a wonderland of mix and match possibilities waiting for writers like you to choose what online copy and content you like to do best.

Say Yes to Opportunity… and Then Figure It Out

If you want to create more opportunity as a writer, you need to start saying yes to opportunity… even if you’re inexperienced. You can figure it out!

Summer Camp for Writers

Set yourself up for success by creating your own writer’s “summer camp” experience. Use these resources to learn, grow, try new things, and gain a lasting impact on your writer’s life.

13 Web Writing Marketing Seeds You Can Start Planting Now

If you want your web-writing business to grow, you need to begin planting your marketing seeds now. This will lead to a steady stream of clients later.

Site Content Audits Set the Stage for Lucrative Client Relationships

Use this approach to set the stage for more writing fees. These examples show how this tactic worked to get in the door and create long-term relationships.

How to Set Realistic Goals and Find Time to Achieve Them

Achieving goals boils down to two things—setting realistic goals and them setting aside time to work on them. Here, you’ll find useful tips for doing both.

Be Someone’s Hero with a Mobile-First Site Audit

Google’s Mobile-First Indexing is creating a critical need for companies with websites. Site Audits offer the chance to help them and get paid twice — first for diagnosing website problems and then for fixing them.

4 Cs and an F that I’ve Learned Are Essential to Success as a Social Media Manager

Become an expert in this specialty and you can have writing success doing short projects. Michele Peterson reveals five guidelines for a steady stream of retainer income.

Quarterly Checkups Keep the Fire Lit Under Your Goals

Having goals to work toward helps ensure your success. It’s even better when you review those goals regularly. Use quarterly checkups to stay motivated.

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