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20 Essential Email Marketing Stats Copywriters Need to Know

These email marketing statistics represent a golden opportunity for web writers to help clients in a tangible way… and to get a foot in the door.

Why You Need an Email List — Even If It’s Just One Person

There are four reasons why you need an email list… and that doesn’t even count making more money. Discover the arguments for building your list.

What Google’s Latest Algorithm Change Means for You As a Web Writer

The Google BERT update is a great thing for web writers because it’s more focused on the reader than ever before and allows you to be more natural.

20 Ways to Stand Out As a Professional Web Copywriter in 2020

As a web copywriter, you need to make it easy for clients to say yes to hiring you. One way to do that is to stand out from other web copywriters…

5 Steps That Make It Easier for Your Reader to Act

Whether you write copy or content, you need a strong call to action if you want to get the desired result. Use these tips to write a strong call to action

5 Ways to Massively Increase the Quality of Every Page You Write. (Or… the Rule of Two.)

If you want to deliver better web writing to your clients, follow these five techniques to immediately double the quality of your work.

3 Words That Will Land Your Next Client

Ready to land your next client? Then there’s a simple principle you need to know that will help you accomplish that. See how it works…

3 Magical Words to Use When a Client Wants to Argue

Sometimes you and your client will disagree on the best approach to a project, or part of a project. Running marketing tests is the smart solution.

Cultivating a CEO Mindset for Steady Growth in Your Business

When you’re running your own writing business, it pays to have a CEO Mindset. With this mindset, you understand the importance of regular self-assessment.

How to Talk to Your Niche

Choosing your niche is an important step. But, what comes next is even more important… You need to figure out how to talk to your niche.

More Clarity and Meaning Through Stillness

In our media-rich, over-stimulated society, it’s hard not to be exhausted. The Practice of Stillness can bring more meaning and focus to your Writer’s Life

How to Have Hard Conversations with Clients

Sometimes hard conversations with clients are necessary. It can be key to set things right when things are off track or you’re not seeing eye to eye.

Simple, Secret Weapon for Better Response Rates

People process visual input much faster than words. There’s a simple way to immediately boost the appeal of your message and increase response. Find out…

How Having a Process Boosts Your Confidence… and Your Client’s, Too!

That first conversation with a prospect can be nerve-wracking… but it doesn’t have to be. Use a client intake process, and land clients with confidence.

Atomic Habits for Writers

Do you have a new writing habit you’re trying to establish? Make sure it sticks and that it has the desired result, with this guide to setting good habits.

How to Stockpile Content for a Rainy Day

For your freelance business, it helps to create future content when you have a little extra time. This can help you be more consistent in your outreach.

A Simple Action to Land Clients

When it comes to landing clients, simpler actions are better. They’re easier to stick with and follow through on. Jen Phillips April shares a simple plan.

Have Your Best Holiday Season Ever

Enjoy a memorable holiday with these holiday season activities design for self-care and a more meaningful time with those you love.

Succeed Without Overwhelm A 7-Step Self-Leadership Technique to Drive Success – Part 2

Discover how to prevent overwhelm from derailing your progress by using these four steps to stay on top of your work and enjoy a good work-life balance.

Succeed Without Overwhelm A 7-Step Self-Leadership Technique to Drive Success – Part 1

Knowing how to deal with overwhelm is an important skill for any freelancer. Fortunately, there’s a process to help you get back on top of things.

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