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Show Your Clients How Likeable You Are With a Great “About Me” Page is the correct headline

When it comes to working together, personalities matter. That’s why writing a strong About Me page is so important. It helps your clients get to know you.

Are You Attracting the Wrong Audience on Social Media?

If you’re using social media to market your web-writing business, the social media audience you’re attracting matters. Many writer make a common mistake…

Four Secrets Profitable Freelance Writers Use to Generate Income

Profitable freelance writers practice a few common sense secrets to make sure they get more done, keep projects lined up, and steadily increase their income.

Why SEO Matters for Images and Video

You may be missing an opportunity to bring more organic traffic to your website. Find out why SEO for images and video is a missed opportunity.

Social Media Marketing for Web Writers: Are You Posting Enough?

Social media marketing is a smart strategy for web copywriters, but to be successful, there are some nuances that are important to understand.

5 Tricks for Boosting Your Confidence

Being confident makes everything about running your writing business easier. But what if you’re not? Try these 5 methods for boosting your confidence.

The “Nonsense Method” to Beat Writer’s Block

Put a new twist on an old technique to help you beat writer’s block and create fun, useful content every day… either for yourself or for your clients.

Direct response dead?!? Not even close…

Content marketing is on the rise, but that doesn’t mean direct-response copywriting is dead. See how the two work together to make sales.

How to Use Direct Messaging for Social Media Marketing Success

Social media is a great place to attract attention with public posts AND it can be an effective way to continue the conversation with direct messaging.

Nine Sure-Fire Ways to Optimize Content for Voice Search

Voice search is a growing factor for writers who do search engine optimization. See how you can make sure you’re content is showing up for voice search.

Take a Selfie of Your Freelance Website to Attract Web-Copywriting Clients

When potential clients look at your website what impression do they get about you? Make it a professional one to land more web-copywriting clients.

Add Value to Your Client’s Bottom Line — and Yours — with Upsells

When you offer upsells, you’ll add value to your services by helping your client’s marketing efforts perform better. And your own bottom line will grow too.

Using Stories in Marketing: How to Find and Tell Great Stories

Using stories in your marketing makes your message more memorable, more compelling, and more credible. But where do you find great stories?

Hosting a Local Live Event for Leads

Host your own local live event to deliver high value to hot prospects. Michele Peterson shares her own experience with this marketing strategy.

Starting Out with Google Analytics

If you’re writing SEO copy for a client or for your own Money-Making Website, Google Analytics is a great source of information about what your users want.

How to Get Paid While Building Your Brand

Writing for trade publications builds your authority, attracts your target audience to you, leads to additional work, and comes with its own paycheck.

5 Creative Ways for Saying Thank You to Your Clients

Saying thank you to your clients is more than just polite. It builds relationships and can help keep your clients coming back to you with new projects.

Better Writing Support: Build Your Ideal Support Network

As a freelance writer, having a good support network can only help you succeed. Build your writing support network with friends, family, and colleagues.

Want to Blog, but Can’t Find the Time?

If you want to blog for your web-writing business, but find the prospect overwhelming, here’s a strategy that will help you make time for blogging.

5 Simple Steps to a Lead Magnet That Pulls

In the early days of list building, people would subscribe to your list just to receive your e-newsletter. Nowadays, you need a lead magnet that pulls.

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