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Social Media Marketing for Web Writers: Are You Posting Enough?

Social media marketing is a smart strategy for web copywriters, but to be successful, there are some nuances that are important to understand.

5 Tricks for Boosting Your Confidence

Being confident makes everything about running your writing business easier. But what if you’re not? Try these 5 methods for boosting your confidence.

The “Nonsense Method” to Beat Writer’s Block

Put a new twist on an old technique to help you beat writer’s block and create fun, useful content every day… either for yourself or for your clients.

Direct response dead?!? Not even close…

Content marketing is on the rise, but that doesn’t mean direct-response copywriting is dead. See how the two work together to make sales.

How to Use Direct Messaging for Social Media Marketing Success

Social media is a great place to attract attention with public posts AND it can be an effective way to continue the conversation with direct messaging.

Nine Sure-Fire Ways to Optimize Content for Voice Search

Voice search is a growing factor for writers who do search engine optimization. See how you can make sure you’re content is showing up for voice search.

Take a Selfie of Your Freelance Website to Attract Web-Copywriting Clients

When potential clients look at your website what impression do they get about you? Make it a professional one to land more web-copywriting clients.

Add Value to Your Client’s Bottom Line — and Yours — with Upsells

When you offer upsells, you’ll add value to your services by helping your client’s marketing efforts perform better. And your own bottom line will grow too.

Using Stories in Marketing: How to Find and Tell Great Stories

Using stories in your marketing makes your message more memorable, more compelling, and more credible. But where do you find great stories?

Hosting a Local Live Event for Leads

Host your own local live event to deliver high value to hot prospects. Michele Peterson shares her own experience with this marketing strategy.

Starting Out with Google Analytics

If you’re writing SEO copy for a client or for your own Money-Making Website, Google Analytics is a great source of information about what your users want.

How to Get Paid While Building Your Brand

Writing for trade publications builds your authority, attracts your target audience to you, leads to additional work, and comes with its own paycheck.

5 Creative Ways for Saying Thank You to Your Clients

Saying thank you to your clients is more than just polite. It builds relationships and can help keep your clients coming back to you with new projects.

Better Writing Support: Build Your Ideal Support Network

As a freelance writer, having a good support network can only help you succeed. Build your writing support network with friends, family, and colleagues.

Want to Blog, but Can’t Find the Time?

If you want to blog for your web-writing business, but find the prospect overwhelming, here’s a strategy that will help you make time for blogging.

5 Simple Steps to a Lead Magnet That Pulls

In the early days of list building, people would subscribe to your list just to receive your e-newsletter. Nowadays, you need a lead magnet that pulls.

How Many Clients Do You Need for a Good Living?

How many clients do you need to make a good living as a freelance writer? Figure out your target number of clients to reach your income goals.

A Lead Generation Landing Page for Your Web-Writing Business

What if you could start attracting clients even before your professional website is ready to launch? You can with a lead generation landing page.

Do You Make This Common Marketing Mistake?

There’s a common marketing mistake many new copywriters make when looking for potential clients. Even some experienced copywriters fall into this trap.

A 5-Step Deep Review Process for Stronger Writing

Do you use a deep review process to punch up your work, making it as strong as possible before you turn it in? Try this 5 step deep review process.

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