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B2B Copywriting and the $20 Million Toaster
August 01, 2018 (06:23:38 am)
The toaster may cost $40, but this household staple has hundreds of copywriting opportunities supporting it that can lead you quickly to the writer’s life.
When Should You Charge for B2B Copywriting Revisions?
June 14, 2018 (02:24:10 pm)
When a client wants revisions to your copywriting project, you might be justified in asking for more money. Here’s how to have that difficult conversation.
Should You Hire a Virtual Assistant for Your Copywriting Business?
May 31, 2018 (06:01:24 am)
At a certain point, hiring a Virtual Assistant for your B2B copywriting business makes sense. Find out when you should, what to look for, and where to find one.
Copywriting Makeovers: Tips and Tricks
May 24, 2018 (02:15:31 pm)
Copywriting makeovers or rewrites can be lucrative projects. But it’s easy for them to go terribly wrong. Here’s how to avoid potential problems.
How to Pitch Articles to B2B Trade Publications
May 17, 2018 (06:08:28 am)
Getting articles published in B2B trade publications raises your profile as an expert clients want to hire. Here’s how to pitch ideas so editors say yes.
Writing Radio Commercials for Fun and Money (Part 1)
April 12, 2018 (06:20:50 am)
Writing radio commercials for B2B companies can be fun and lucrative. Here’s how you can find those gigs.
No Writing Samples? Here's the Solution...
March 02, 2018 (06:01:15 am)
Having writing samples to show prospective clients can be an obstacle for aspiring copywriters. Steve Slaunwhite shares what to do to land projects anyway.
How to Get on Retainer with Copywriting Clients
January 11, 2018 (06:30:44 am)
When you get on retainer with your copywriting clients, you have a steady income as a freelancer. Here’s how to set them up to benefit you and your client.
How to Write Effective B2B Headlines
December 14, 2017 (06:37:36 am)
When you write effective B2B headlines, your copy gets read. Here are easy ways to make any B2B headline stronger.
A Simple Way to Prospect with Cold Calls
December 07, 2017 (02:23:32 pm)
Even the most introverted freelance copywriter can easily prospect with cold calls by using this simple method.
5 B2B Copywriting Tips from the Experts
November 30, 2017 (07:04:28 am)
Regardless of where you are in your copywriting journey, these five B2B copywriting tips will help you reach your goals faster.
When to Use B2B Long Form Copy
November 16, 2017 (07:03:55 am)
While much of B2B copywriting involves short copy, there are times you’ll want to use B2B long form copy. Here are seven examples.
How to Create a B2B Buyer Persona and Write More Engaging Copy
November 13, 2017 (06:10:22 am)
Creating a B2B buyer persona helps you target your message to customers. B2B copywriting expert Steve Slaunwhite shows you how to do it.
How to Change Your Copywriting Niche
September 28, 2017 (06:47:57 am)
Do you want to change your current copywriting niche? It’s easier than you think — just follow these simple steps.
The Most Important Question to Ask Your B2B Copywriting Clients
September 14, 2017 (06:53:53 am)
When talking with a potential B2B client, ask this one question to open the door to more project opportunities.
How to Differentiate Yourself
July 27, 2017 (07:02:50 am)
If you don’t differentiate yourself, you could get lost in the crowd. Use these six strategies to stand out to your prospects.
An Easy 5-Step Email Copywriting Formula
July 20, 2017 (06:17:51 am)
When you’re writing promotional emails, this copywriting formula will keep you on track so your emails gets results.
Why Email Copywriting Pays 300% More
July 19, 2017 (06:23:04 am)
Quickly boost your writing income with a Business-to-Business (B2B) copywriting project that typically pays three times more than the others.
What Clients Look for in a B2B Copywriter
July 17, 2017 (06:13:51 am)
One of the easiest ways to create recurring monthly writing income is to become a B2B copywriter. Here are six foolproof guidelines for getting started.
Showcase Your Writing Skills with a Portfolio One Sheet
July 06, 2017 (02:42:24 pm)
When a client asks to see your portfolio, don’t overwhelm them with samples. Give them your Portfolio One Sheet instead.
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