Free Training: Freelance Copywriting 2.0 We’ve been working behind the scenes on one of our most ambitious initiatives to date — a complete reimagining of what’s possible for writers in 2026 and beyond. Join AWAI President Rebecca Matter and copywriting legend Nick Usborne this Friday, April 17th, at 10 a.m. ET to get inside this major development — and what it means for your copywriting career.
PROFIT at Our Next COS Town Hall COS members! Join us this Tuesday, April 14, at 1 p.m. ET for our next Town Hall meeting. We'll focus on how having a handle on certain metrics within your business will give you peace of mind and more control over your time, projects, and more. The details are on your COS member page.
April Issue: YOU! ($$$$) What if your most honest thoughts, quirks, and passions were the very things that got you paid? Wait till you see this month’s issue… you’ll find all kinds of writers turning personal stories into income — from writing about historic houses to travel cooking to pet loss and positivity.
SEO Helped Your Clients Rank. AIO Helps Them Be Understood. While SEO was designed to help clients rank at the top of search results, AIO (AI Optimization) focuses on ensuring their expertise is accurately interpreted and summarized by the AI systems that now act as intermediaries. The shift means that visibility is no longer just about being found, but about ensuring content is structured clearly enough to be faithfully understood by both humans and algorithms.