Finding Clarity for Writing – A Three-Step Process
July 03, 2019 (08:43:36 am)
If you start writing on an important project before you have clarity, you’ll struggle… and probably procrastinate. Go through these 3 steps to find clarity
A Stress-Free Way to Build Quality Content: The MoSCoW Method
June 05, 2019 (08:28:45 am)
What if there were a simple method to beat Writer’s Block while increasing your writing output? One that led to the creation of quality content faster?
Use This Client-Ready Checklist to Write Web Content Like a Boss
March 20, 2019 (03:05:18 pm)
Whether you’re new to writing web content or you’re a well-establish web writer, this checklist can help you boost your professional game.
Direct response dead?!? Not even close…
August 29, 2018 (06:41:25 am)
Content marketing is on the rise, but that doesn’t mean direct-response copywriting is dead. See how the two work together to make sales.
Using Stories in Marketing: How to Find and Tell Great Stories
July 25, 2018 (06:58:55 am)
Using stories in your marketing makes your message more memorable, more compelling, and more credible. But where do you find great stories?
Practice Assignment: Write 83 Words of Online Copy
May 11, 2018 (12:00:00 am)
Practice is the best way to get started, and get better, as an online copywriter. Here’s the chance to do a practice assignment, using tips from a master.
A 5-Step Deep Review Process for Stronger Writing
May 09, 2018 (02:44:14 pm)
Do you use a deep review process to punch up your work, making it as strong as possible before you turn it in? Try this 5 step deep review process.
5 Content Upgrades Web Copywriters Can Use to Generate More Leads
December 27, 2017 (06:01:28 am)
You can use a special kind of free giveaway to increase your lead generation success. Find out what content upgrades are and how they work.
How the Role of an Online Content Writer Has Changed — Sort of…
November 22, 2017 (08:00:20 am)
Despite changes in how people use the Internet, the role of an online content writer is still to provide content that is easy to find and useful to read.
Finding Marketing Stories in Your Everyday Life
November 01, 2017 (07:18:44 am)
Stories are a fast way to connect with your audience and earn their trust. Here are four steps to finding and using marketing stories in your writing.
Improving Time on Site Metrics for Your Clients
June 07, 2017 (06:53:31 am)
Digital marketers are almost always happy about improving time on site metrics. Learn 3 ways you can deliver this result and more sign ups, too.
Use the Magic of Fairy Tales to Create Powerful Online Copy
May 31, 2017 (08:58:53 am)
The elements that go into creating a classic fairy tale can also help you write stronger online copy. See how when you click through.
Content, Search, and Social: The Team Approach to More Traffic
April 26, 2017 (06:03:46 am)
Content marketing, search engine optimization, and social media. When you integrate all three, you set yourself up for massive targeted traffic.
A Comprehensive Editing Process for Web Writers
October 19, 2016 (06:41:50 am)
The copy you turn into clients should be strong and clean. Polished. Use this comprehensive editing process to put your best work forward every time.
Content Marketing: Capture Your Reader’s Attention
July 06, 2016 (06:56:41 am)
Content marketing continues its meteoric rise, but to succeed you must capture your reader’s attention. Use these three proven ways to do that.
Effective Content Writing Tips: Repurposing Your Content
June 01, 2016 (06:24:45 am)
Use these effective content writing tips to repurpose your existing content for broader reach among your audience and more leverage in your market.
How to Create Content That Gets Shared
April 07, 2016 (09:45:40 am)
Want to see more of your content shared? Try these six tips to create more sharable content and get more leverage from your marketing.
7 Ways Writing Is Just Like Rock Climbing
March 16, 2016 (02:56:57 pm)
How is freelance writing like rock climbing? It can be scary. But the triumph you feel when you do well is unsurpassed. The similarities don’t stop there.
9 Tips for Writing Email Subject Lines That Boost Open Rates
March 09, 2016 (01:06:00 pm)
We spend a lot of of our precious time writing body copy. We're so focused on the CONTENT that we don't think about the "outside edges" of our work.
5-Step Revision Process for Stronger Copy
February 17, 2016 (02:46:55 pm)
Turning in your best work is just about writing. It’s about rewriting. Use this revision process to make your writing stronger.