How You Answer This Question Determines the Fate of Your Big Idea
May 29, 2017 (06:35:50 am)
Writing a sales letter is easy. The difficult part is coming up with the Big Idea. Answering this question will determine the strength of your Big Idea.
These Alternative Health Copywriting Secrets Can Double or Triple Your Success Regardless of Your Niche
May 26, 2017 (06:16:54 am)
When Will Newman started writing in the health niche, he didn't grasp how to handle the emotion of fear in his copy, until he learned two important secrets.
Five Writing Projects that Pay $1,000 or More… And Can Be Completed in Just One Weekend!
May 25, 2017 (06:03:36 am)
Short on time? Rebecca Matter shares five in-demand projects that make it easy for you to turn your weekend or spare time into paid writing income.
Five Quick Ways to Attract Your Ideal Clients Using LinkedIn
May 23, 2017 (06:35:52 am)
One copywriter thought success came from working harder. He was wrong. Now he focuses on high-leverage activities that take less time to yield big results.
15-Minute Exercise Helps Seven-Figure Copywriter Write 4 Promos a Month
May 22, 2017 (06:36:14 am)
Joshua Boswell tells the secret of a successful copywriter who can barely speak English, yet blows away the competition thanks to a 15-minute exercise!
Two Techniques for a Winning Elevator Pitch
May 18, 2017 (07:29:29 am)
“What do you do?” Having a solid elevator pitch as your answer is key to impressing potential prospects. Here are two techniques to help.
How Writing in Someone Else’s Voice Lets You Discover Your Own
May 16, 2017 (03:41:47 pm)
Copywriting tip: this 3-step process will help you get to the heart of a client whose writing voice you need to model. By AWAI member Cara Flett.
Mark Ford’s Secret for Making Your Headlines Better Than 95% of all Headlines Written Today
May 15, 2017 (06:10:49 am)
Mark Ford tells us captivating headlines must promise a future benefit to succeed. He also tells us they must express this other type of benefit too.
A Hidden B2B Copywriting Niche
May 11, 2017 (02:34:45 pm)
Most copywriters don’t know about this hidden copywriting niche, but it may be perfect for you.
7 Reasons Why You Should Send Newsletters to Your Clients and Prospects
May 10, 2017 (07:43:56 am)
Sending newsletters to your clients and prospects can help you keep your project pipeline brimming over. Find out 7 ways this strategy helps your business.
Why Do Some Copywriters Get Rich, While Others Don’t? It’s Not Talent
May 10, 2017 (06:43:50 am)
Master Copywriter Mike Palmer doesn’t believe talent has much to do with your getting rich as a copywriter. Here’s what he says makes the difference.
I Want to Meet YOU in Person
May 09, 2017 (06:19:22 am)
What would entice a self-described introverted “cave bear” out of his home to travel 2,867 miles? It’s the people he’ll meet when he gets there.
4 Ways to Legally “Steal” Copy Ideas and Make Them Your Own
May 05, 2017 (06:10:52 am)
Stealing somebody else’s copy is illegal, but you can take their ideas and make them your own, legally. Jen Stevens shows 4 ways to cook an idea your way.
The Best Lead Magnet for Freelance Copywriters
May 04, 2017 (02:37:17 pm)
There are many different formats for lead magnets. Which works best for freelance copywriters? Steve Slaunwhite gives you his advice.
How Great Songs Illustrate This Basic Copywriting Principle
May 03, 2017 (06:35:49 am)
Copywriting seems far from songwriting. Or is it? COS member Rebecca Schwab explains how songwriting helped her understand a crucial writing secret.