A Simple Question That Opens Doors
October 23, 2019 (08:00:59 am)
Do you worry about offering unsolicited advice to a prospect or client? Here’s a low-stress, highly effective way to open a client conversation.
Casting a Wider Net: 5 Truths About Networking for Freelancers
October 09, 2019 (08:00:46 am)
Networking is a proven way to put yourself in front of prospects and can yield big results. Use these 5 networking tips for freelancers to get started.
3 Things to Keep in Mind When Talking Money with Clients
August 07, 2019 (08:48:37 am)
Do you hate the money conversation? A lot of writers do. But Ilise Benun has three tips that can help you approach talking money with confidence.
4 Tips for Making Local Networking Work for You As a Freelance Writer
July 24, 2019 (10:01:22 am)
Have you explored the market for freelance writers in your local area. Local networking for writers can lead to several benefits for your business.
A 4-Part Strategy for Copywriters Who Want More Referrals
July 17, 2019 (08:10:25 am)
Would you rather grow your copywriting business by cold calling strangers or by having conversations with warm prospects who have been referred to you?
How Your Good Web-Writing Clients May Be Holding You Back
June 19, 2019 (08:00:46 am)
Going from good clients to great clients means first recognizing that there are clients out there who are a better fit. Here’s how to update your mindset…
Pay Yourself to Bring in Clients
May 01, 2019 (06:13:30 am)
Skip the guesswork and speed up the content creation process for your own inbound marketing. Bring in clients based on what you’re already paid to do.
A 5-Step Prospecting System for Reaching the Right Person
April 17, 2019 (03:05:46 pm)
Connecting with the right person within a company is essential for landing projects. Try this 5-step prospecting system to make better connections.
7 “Easy-as-Pie” Client-Getting Tips to Build Your Copywriting Business
September 24, 2018 (06:50:55 am)
Use these seven “easy-as-pie” client-getting strategies to build up your client base and make more money as a copywriter
Hosting a Local Live Event for Leads
July 18, 2018 (06:32:45 am)
Host your own local live event to deliver high value to hot prospects. Michele Peterson shares her own experience with this marketing strategy.
5 Simple Steps to a Lead Magnet That Pulls
June 06, 2018 (09:09:58 am)
In the early days of list building, people would subscribe to your list just to receive your e-newsletter. Nowadays, you need a lead magnet that pulls.
Good Client Follow Up: The Secret to Landing More Clients
April 25, 2018 (06:00:56 am)
Eighty percent of freelance writers make a critical mistake when it comes to landing clients — they don’t practice good client follow up.
Building Relationships with Clients and Prospects
April 18, 2018 (06:28:28 am)
Building relationships with clients and prospects is one of the easiest and most natural ways to keep business flowing your way. Here are three steps you can follow…
How to Make Your Elevator Pitch Authentic and Memorable
February 08, 2018 (02:10:05 pm)
When someone asks, “What do you do for a living?” is your response a canned elevator pitch or is it something they’ll remember when they’re ready to hire a copywriter? Use these tips to make your elevator pitch authentic and memorable.
3 Copywriting Client Barriers that Limit Your Success
February 01, 2018 (06:08:16 am)
Three common barriers keep copywriting clients from finding and hiring you. Here’s how to knock them down so you can attract more clients.
How Shy Copywriters Can Connect with B2B Clients Using Warm Emails
November 02, 2017 (07:21:32 am)
Getting B2B clients doesn’t have to be intimidating. Find out how you can use warm emails to connect and land B2B writing projects.
You Can Increase Client Referrals by Asking 3 Simple Questions
October 25, 2017 (06:50:56 am)
A simple way to increase referrals. Even in today’s age of automated lead generation, most businesses say they get their best customers through referrals.
5 Tips for Getting Client Testimonials
September 07, 2017 (02:16:49 pm)
Have you ever seen glowing client testimonials and wished you could get them too? Here are five tips to help you get more great testimonials.
How to Differentiate Yourself
July 27, 2017 (07:02:50 am)
If you don’t differentiate yourself, you could get lost in the crowd. Use these six strategies to stand out to your prospects.
Networking Tips That Work… Even If You Think You Hate Networking
July 19, 2017 (07:52:29 am)
If the idea of networking makes you want to hide, don’t give up on it just yet. Try these great networking tips for anyone who usually hates networking.