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20 Essential Email Marketing Stats Copywriters Need to Know

These email marketing statistics represent a golden opportunity for web writers to help clients in a tangible way… and to get a foot in the door.

Why You Need an Email List — Even If It’s Just One Person

There are four reasons why you need an email list… and that doesn’t even count making more money. Discover the arguments for building your list.

A Big Opportunity that Pays Off for Writers (and Marketers)

If you want to know: What’s the fastest way to get paid to write? Or what’s a steady writing project marketers need a lot of? The answer is the same…

The Case Against Being “Nice” In Your Email Copy

Do you have to be “nice” in your email copy and tell customers what you think they want to hear? Get the low down on how being a “nice guy” and refusing to be honest, can potentially cause your list a lot of pain and suffering.

Writing an Indoctrination Series for Your Clients

An indoctrination series is an email sequence that new subscribers receive to help them get to know, like, and trust you.

Quick Tips for Writing Emails That Make It Through the Blockade

There are many considerations that go into email marketing. Use these quick tips for writing emails that will get opened, get read, and get a response.

5 Emails That Increase Client Revenues

Email marketing still offers one of the best returns on investment. Do even better with these five emails that increase client revenues.

Can Cold Email Marketing Really Work?

Cold email marketing sounds like a long shot, but the truth is, if you do it right, your cold email marketing strategy can bring in qualified leads.

Getting Started with Video Email Marketing

Do you use video in your email marketing? Video email marketing can boost your open rates, your click-throughs, and your overall response.

The 7 Best Blogs for Email Marketers

The high returns of email marketing make it a great skill for web writers. Use these reading recommendations to stay at the top of your game.

How to Write Subject Lines That Get Your Email Opened and Read

Prospects decide quickly if they will open your email. Here’s how to write subject lines that will get your emails opened … and read.

Boosting Email “Clickability” and Client Satisfaction

Email clickability is one of the top measures of email success. Find three ways you can write email messages with better click through rates.

Email is Dead … or IS It? (7,182 Potential Clients Don’t Think So)

Email marketing is not “dead.” It’s still the preferred mode of communication for the majority of consumers and is still the biggest driver of new leads.

Mathematical Proof That Inbox Marketing Can Generate Big Bucks

Marketing experts estimate that 80 to 95% of businesses are not maximizing the marketing potential of email. Chase Canyon shows you how this creates a tremendous opportunity for you as a freelance web writer.

Use Email Marketing to Effortlessly Follow Up With Potential Clients

Christina Gillick explains the vast benefits having an email list can give a freelance copywriter, and how you can reap the rewards of your own list.

Writing Effective Short-Copy Emails

Michele Peterson has some ways of using short-copy emails to get customers clicking.

7 Ways to Avoid Email Misinterpretation

Christina Gillick provides some great tips to make sure the message of your email is received the way it should be.

16 Tips on How to Write Email Subject Lines that Compel Readers to Open and Read Your Email

John Wood helps you create the pre-headline that will get prospects to the headline, the email subject line.

Eliminating the Eye Stutter: My Secret to Writing Silky Smooth, Easy-To-Read Email and Autoresponder Copy ...

Jay White shares his secret for crafting easy-to-read emails and autoresponder copy. These rules apply to emails you write FOR clients – as well as emails you write TO prospective clients when selling your services.

LeBust! How the Miami Heat's Meltdown Can Instantly Boost Your Email and Autoresponder Click-Through Rate

Jay White shares how you can increase the click-through rate of your email campaigns in three easy steps.

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