Direct response dead?!? Not even close…
August 29, 2018 (06:41:25 am)
Content marketing is on the rise, but that doesn’t mean direct-response copywriting is dead. See how the two work together to make sales.
How to Use Direct Messaging for Social Media Marketing Success
August 22, 2018 (06:51:25 am)
Social media is a great place to attract attention with public posts AND it can be an effective way to continue the conversation with direct messaging.
Nine Sure-Fire Ways to Optimize Content for Voice Search
August 15, 2018 (06:06:12 am)
Voice search is a growing factor for writers who do search engine optimization. See how you can make sure you’re content is showing up for voice search.
The Case Against Being “Nice” In Your Email Copy
August 13, 2018 (06:31:48 am)
Do you have to be “nice” in your email copy and tell customers what you think they want to hear? Get the low down on how being a “nice guy” and refusing to be honest, can potentially cause your list a lot of pain and suffering.
Using Stories in Marketing: How to Find and Tell Great Stories
July 25, 2018 (06:58:55 am)
Using stories in your marketing makes your message more memorable, more compelling, and more credible. But where do you find great stories?
4 Things I Absolutely Love About Being an Online Copywriter
July 04, 2018 (06:03:58 am)
Real freedom comes from doing work you love. Nick Usborne found it in a market that keeps getting bigger and better every year.
Practice Assignment: Write 83 Words of Online Copy
May 11, 2018 (12:00:00 am)
Practice is the best way to get started, and get better, as an online copywriter. Here’s the chance to do a practice assignment, using tips from a master.
A 5-Step Deep Review Process for Stronger Writing
May 09, 2018 (02:44:14 pm)
Do you use a deep review process to punch up your work, making it as strong as possible before you turn it in? Try this 5 step deep review process.
Writing an Indoctrination Series for Your Clients
March 07, 2018 (06:51:59 am)
An indoctrination series is an email sequence that new subscribers receive to help them get to know, like, and trust you.
Offer Professional Site Audits to Land Clients
February 28, 2018 (06:40:57 am)
Doing professional site audits gives you a way to connect with new clients, establish your expertise, line up new work… and get paid for the whole process.
5 Content Upgrades Web Copywriters Can Use to Generate More Leads
December 27, 2017 (06:01:28 am)
You can use a special kind of free giveaway to increase your lead generation success. Find out what content upgrades are and how they work.
How the Role of an Online Content Writer Has Changed — Sort of…
November 22, 2017 (08:00:20 am)
Despite changes in how people use the Internet, the role of an online content writer is still to provide content that is easy to find and useful to read.
5 Ways to Land SEO Content Writing Projects, Even If You’re New
November 08, 2017 (06:22:47 am)
When you’re first starting out, finding SEO content writing projects can be frustrating. But don’t worry. These 5 proven techniques will get you started.
Finding Marketing Stories in Your Everyday Life
November 01, 2017 (07:18:44 am)
Stories are a fast way to connect with your audience and earn their trust. Here are four steps to finding and using marketing stories in your writing.
Make Google’s Job Easier: Tips to Get Your Blog Noticed
October 18, 2017 (06:18:49 am)
Nobody will see your blog unless you do a few key things to get your blog noticed. These eight tips will make your blog more easily found by search engines
A Low-Stress Approach to Link Building
October 04, 2017 (02:20:58 pm)
If you want a website to start climbing in the search engine rankings, then it’s essential you have backlinks. Low-key link building can help.
A 9-Step System for Using Facebook for Self Promotion
June 14, 2017 (08:20:53 am)
Facebook Live: learn how to use this social media tool to build your web-writing business by producing consistently good videos for your audience.
Improving Time on Site Metrics for Your Clients
June 07, 2017 (06:53:31 am)
Digital marketers are almost always happy about improving time on site metrics. Learn 3 ways you can deliver this result and more sign ups, too.
Use the Magic of Fairy Tales to Create Powerful Online Copy
May 31, 2017 (08:58:53 am)
The elements that go into creating a classic fairy tale can also help you write stronger online copy. See how when you click through.
4 Easy Ways to Get to Know Your Target Audience Better
May 25, 2017 (07:59:53 am)
Get to know your target audience—their pain points, their worries, their problems. Use these four easy-to-access resources to get the job done.