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How B2B Companies Use Social Media and How You Can Help Them Do It Better

B2B companies are tapping into the power of social media, big time. See how you can help your B2B clients on social, even if they have a “boring” product.

5 Ways to Hold Your Reader’s Attention Through to the End

Grabbing your reader’s attention is only the first step. After that you need to hold your reader’s attention. Here are five ways to do that…

How to Get Maximum Social Media Results with Tailored Posts

With any social media strategy, you’ll see more success if you tailor your posts for each platform. Here’s what you need to know for the top four…

4 Tips for Writing the Perfect Instagram Caption

Instagram is a highly visual social platform, but there’s still a place there for words. See how to write better Instagram Captions with these four tips.

Write Better Content by Writing Accessible Content

When you write accessible content, you improve the experience for all your users and you help people with disabilities to engage with your work.

Using FAQs to Grow Site Traffic and Enhance the User Experience

Frequently Asked Questions can be strategically added to your site to bring in more traffic and improve user experience. Learn the best strategies…

How to Write Compelling Product Descriptions

There are millions of e-commerce sites, each with dozens — even hundreds — of product pages. And they need product descriptions that sell…

Show Your Expertise with a Curated Newsletter

Thinking of launching an email newsletter, but feel overwhelmed by the content creation you’ll need to do? Launch a curated newsletter instead.

3 Pitches to Send by Email… Every Day

If you don’t have as many paying projects as you’d like or your calendar has openings coming u, p these email pitches to land new writing work.

3 of the Most Common Email Messages Clients Ask for… and How to Over-Deliver on Each

There are 3 common email messages clients will ask you to write. Master the tricks of over-delivering on these messages and keep your clients coming back.

9 Ways to Get Started Quickly as a Web Writer

Writing for the Web brings huge opportunity in any niche that interests you. To build a steady and enjoyable career, start with these nine easy-to-learn web-writing projects.

Writing a Reader-Focused Newsletter - 5 Approaches that Work

Writing a reader-focused email newsletter can be a gamechanger (for you or your clients). It helps you connect with you audience and pulls in work.

You Just Landed a Website Project… Now What?

When you land a website project, you’re in for a lot of fun. But also a challenge. This 8-step will help you deliver a result that thrills your client.

5 Common Website Types and How to Write for Each

The first step in nailing a website project is understanding what type of website your client is using. See how to write for common website types…

Five Strategies for More Effective B2B Social Media Marketing

Having a B2B social media presence is required for B2B companies today. But which platform? Who are you talking to? What are you saying? Follow these five tips to improve the success of your B2B social media marketing strategy.

An Easy 3-Part Social Media Marketing Plan for Web Writers

Social media marketing for web writers is a fun way to attract new clients… but you have to respect the medium you’re in. Here’s how in 3 easy steps…

Want to Write Faster? The Art of Quieting Your Inner Editor

If you want to be a faster and better writer, then you must learn how to quiet your inner editor. Here are three strategies to help you succeed…

20 Essential Email Marketing Stats Copywriters Need to Know

These email marketing statistics represent a golden opportunity for web writers to help clients in a tangible way… and to get a foot in the door.

Why You Need an Email List — Even If It’s Just One Person

There are four reasons why you need an email list… and that doesn’t even count making more money. Discover the arguments for building your list.

What Google’s Latest Algorithm Change Means for You As a Web Writer

The Google BERT update is a great thing for web writers because it’s more focused on the reader than ever before and allows you to be more natural.

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