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20 Essential Email Marketing Stats Copywriters Need to Know

These email marketing statistics represent a golden opportunity for web writers to help clients in a tangible way… and to get a foot in the door.

Why You Need an Email List — Even If It’s Just One Person

There are four reasons why you need an email list… and that doesn’t even count making more money. Discover the arguments for building your list.

What Google’s Latest Algorithm Change Means for You As a Web Writer

The Google BERT update is a great thing for web writers because it’s more focused on the reader than ever before and allows you to be more natural.

5 Steps That Make It Easier for Your Reader to Act

Whether you write copy or content, you need a strong call to action if you want to get the desired result. Use these tips to write a strong call to action

Simple, Secret Weapon for Better Response Rates

People process visual input much faster than words. There’s a simple way to immediately boost the appeal of your message and increase response. Find out…

3 Ways to Open a Story That Will Hook Your Reader Fast

Weaving a story into your copy or content can make it more engaging and drive better results. These 3 story leads will help you open strong…

Google’s Search Journeys — What You Need to Know

Google works hard to improve user experience. One recent innovation is Google’s Search Journeys… and it means new opportunities for you as a writer.

An Untapped Web-Writing Opportunity You Don’t Want to Ignore

Many companies are turning to infographics to create unique, visually interesting, useful content. And this creates a new writing opportunity for you.

Make Great Money Writing Any of These 5 Short-Form Copy Web Pages That Are in High Demand

Discover the details of the five in-demand web pages marketers need your help with, and how much you can charge to write each one.

Finding Clarity for Writing – A Three-Step Process

If you start writing on an important project before you have clarity, you’ll struggle… and probably procrastinate. Go through these 3 steps to find clarity

A Big Opportunity that Pays Off for Writers (and Marketers)

If you want to know: What’s the fastest way to get paid to write? Or what’s a steady writing project marketers need a lot of? The answer is the same…

A Stress-Free Way to Build Quality Content: The MoSCoW Method

What if there were a simple method to beat Writer’s Block while increasing your writing output? One that led to the creation of quality content faster?

Does Google Want You to Choose a Niche?

When it comes to ranking better in the search engines, creator reputation matters. That means your reputation as a writer can bring more work your way.

Use This Client-Ready Checklist to Write Web Content Like a Boss

Whether you’re new to writing web content or you’re a well-establish web writer, this checklist can help you boost your professional game.

Achieve Your Dreams Faster by Being a “Just-in-Time” Social Media Writer

Businesses need writers who know social media, especially the real-time aspect of content creation. Use this to become an in-demand social media writer.

Direct response dead?!? Not even close…

Content marketing is on the rise, but that doesn’t mean direct-response copywriting is dead. See how the two work together to make sales.

How to Use Direct Messaging for Social Media Marketing Success

Social media is a great place to attract attention with public posts AND it can be an effective way to continue the conversation with direct messaging.

Nine Sure-Fire Ways to Optimize Content for Voice Search

Voice search is a growing factor for writers who do search engine optimization. See how you can make sure you’re content is showing up for voice search.

The Case Against Being “Nice” In Your Email Copy

Do you have to be “nice” in your email copy and tell customers what you think they want to hear? Get the low down on how being a “nice guy” and refusing to be honest, can potentially cause your list a lot of pain and suffering.

Using Stories in Marketing: How to Find and Tell Great Stories

Using stories in your marketing makes your message more memorable, more compelling, and more credible. But where do you find great stories?

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