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Today’s Top 10
Use These 7 Editing Tips to Make Any Copy Stronger
March 24, 2023 (05:00:25 am)
Copyediting is the art of making sure the copy works — that it’s effective, polished, and will achieve its goals. Here are seven tactics you can use to improve any copy and take it from good to great.
Monday Morning Jumpstart: Overcoming Fear — Tips from a Professional Paraglider
March 20, 2023 (04:57:39 am)
In this week’s Monday Morning Jumpstart, Jade Trueblood and her special guest, “A-list” copywriter and mentor, Marcella Allison talk about Marcella’s best tips for overcoming fear, including a tip from a professional paraglider! Follow these tips the next time you need to overcome fear so you can continue to live your best writer’s life.
The Best Way to Launch a New Chapter in Your Life Where You’re Not at the Mercy of an Economic Downturn, a Crazy Boss, or a Job that’s Slowly Consuming Your Soul
March 16, 2023 (09:00:56 am)
It’s time to take control of your life! Enjoy more control over your time and your life … a better balance of family and friends and work … a level of job security nearly unheard of elsewhere … and the possibility of real wealth. Discover the opportunity that can show you how…
Monday Morning Jumpstart: Advice for Tough Times
March 13, 2023 (05:01:26 am)
In today’s Monday Morning Jumpstart, Director of Training, Jade Trueblood, and special guest, Marcella Allison talk about Marcella’s top three tips for surviving tough times. When you try these tips, you will notice a shift from feeling anxious to feeling grateful.
A Single LinkedIn Connection Launched This Teacher’s Freelance Writing Career
March 19, 2023 (12:00:51 pm)
Middle school teacher Yvonne Audi landed her first freelance writing client (in the education industry) through her LinkedIn profile. Find out how that single LinkedIn connection launched her freelance business, and how LinkedIn can pave the way for your writing career, too.
Be My Next Writing Protégé – No Experience is Required!
March 14, 2023 (08:00:30 am)
Steve Slaunwhite, master B2B copywriter, has agreed to take a handful of writers under his wing and personally train them to become his writing protégés. Enroll now and put yourself on the path to creating a thriving writing career!
Write a Sample of This Short-Copy B2B Project… And You Could Earn $200
March 16, 2023 (04:05:33 am)
Practice is a good way to improve as a B2B copywriter. Follow the project details to do this practice exercise, using tips about this B2B short-copy gig.
How a "Caged" Employee Made the Leap Into Online Writing Freedom
March 13, 2023 (05:00:20 am)
For nearly a decade, Steve Maurer juggled and built his freelance writing business around a demanding manufacturing day job. He finally made the shift, and is enjoying online writing freedom today. Here's how he went from part-time writer to freelance B2B industrial copy and content specialist.
6 Steps to Writing a Successful White Paper and Raking in Nice Fees
February 22, 2023 (05:35:28 am)
Writing white papers can be a very lucrative specialty for copywriters. Here is why white papers are important cornerstone content, and why they are ideal for certain business missions. Plus, the six main components of a successful white paper.
Living the Writer's Life: Latifat Abifarin
February 18, 2023 (05:00:04 am)
In Latifat Abifarin’s words, “I’m one piece of evidence that there are talented and good people from Nigeria.” Over the years, Latifat has struggled at times to connect with potential clients who judge her or assume she can’t speak English. But, she’s persevered and built a successful writer’s life working as a content writer, ebook designer, and scriptwriter.
The Writer’s Life
Monday Morning Jumpstart: Advice for Tough Times
March 13, 2023 (05:01:26 am)
In today’s Monday Morning Jumpstart, Director of Training, Jade Trueblood, and special guest, Marcella Allison talk about Marcella’s top three tips for surviving tough times. When you try these tips, you will notice a shift from feeling anxious to feeling grateful.
Monday Morning Jumpstart: Overcoming Fear — Tips from a Professional Paraglider
March 20, 2023 (04:57:39 am)
In this week’s Monday Morning Jumpstart, Jade Trueblood and her special guest, “A-list” copywriter and mentor, Marcella Allison talk about Marcella’s best tips for overcoming fear, including a tip from a professional paraglider! Follow these tips the next time you need to overcome fear so you can continue to live your best writer’s life.
6 Steps to Writing a Successful White Paper and Raking in Nice Fees
February 22, 2023 (05:35:28 am)
Writing white papers can be a very lucrative specialty for copywriters. Here is why white papers are important cornerstone content, and why they are ideal for certain business missions. Plus, the six main components of a successful white paper.
Write a Sample of This Short-Copy B2B Project… And You Could Earn $200
March 16, 2023 (04:05:33 am)
Practice is a good way to improve as a B2B copywriter. Follow the project details to do this practice exercise, using tips about this B2B short-copy gig.
Monday Morning Jumpstart: Are You Being Helpful or Are You Trying to be Right?
March 06, 2023 (05:20:57 am)
In today’s Monday Morning Jumpstart, AWAI Chief Success Officer, Ted Capshaw, and Director of Training, Jade Trueblood, talk about navigating when you need to be right and when you should be helpful. They offer a key piece of advice that will help you determine what to do. This technique will not only help with client relationships but also with personal ones.
Monday Morning Jumpstart: Questions Are Crucial
February 20, 2023 (05:37:56 am)
In today’s Monday Morning Jumpstart, AWAI Chief Success Officer, Ted Capshaw, and Director of Training, Jade Trueblood, focus on the importance of asking follow-up questions, how they lead to deeper connections, and ultimately show that you care.
Monday Morning Jumpstart: Starting Small
January 30, 2023 (04:35:50 am)
In today’s Monday Morning Jumpstart, AWAI Chief Success Officer, Ted Capshaw, and Director of Training, Jade Trueblood, show you the power of smaller actions … as well as the emotional impact quick wins can have on you. By starting small you can experience success faster, and create a sustainable life that you enjoy.
Monday Morning Jumpstart: Freedom as a Writer
February 27, 2023 (05:31:47 am)
In today’s Monday Morning Jumpstart, AWAI Chief Success Officer, Ted Capshaw, and Director of Training, Jade Trueblood, talk about the importance of defining freedom in your own specific terms because it is different for everyone, and your definition will ultimately guide you towards living the writer’s life you want.
Monday Morning Jumpstart: Law of Inertia
February 13, 2023 (05:19:15 am)
In today’s Monday Morning Jumpstart, AWAI Chief Success Officer, Ted Capshaw, and Director of Training, Jade Trueblood, talk about the importance of evaluating how you spend your time, the intention behind those actions, and if those actions are contributing to the outcome you want.
Monday Morning Jumpstart: The Importance of a Writing Community
November 21, 2022 (05:15:49 am)
In this week’s Monday Motivation for Writers session, AWAI’s Chief Success Officer, Ted Capshaw, and AWAI’s Director of Training, Jade Trueblood, talk about the importance of community for the solopreneur, and identifying what you need from that community to make your writing business more successful.
The Golden Thread
From “I Can’t” to “I Can!” – 5 Easy Ways to Gain Confidence As an Aspiring Copywriter
April 13, 2009 (06:24:35 am)
No doubt, starting out as a copywriter can be downright frightening. The good news is, you can calm these fears down, and become a competent, confident copywriter in no time flat. Just follow one (or more!) of these five confidence boosters.
Who is Elmer Wheeler … and how can he boost your response rate?
February 11, 2008 (01:56:57 pm)
AWAI staff writer John Wood highlights Elmer Wheeler, one of the pioneers of persuasive writing. Using Wheeler’s tested selling techniques can boost response and transform your copywriting career.
5 Lessons on Copywriting from the Son of a Preacher Man
August 29, 2022 (09:00:29 am)
One of the smartest and quickest ways to advance your copywriting career is by studying the works of legendary marketers and writers because they offer all kinds of strategies, tips, and techniques you can use today.
How "Structural Priming" Will Make You a Better Copywriter
January 13, 2014 (06:42:38 am)
Structural priming is an effective method of priming your brain for copywriting. Copying effective sales letters over and over again will help build muscle memory.
How to Improve the Clarity of Your Writing
December 24, 2007 (11:46:39 am)
Michael Masterson shares a valuable writing tool that can help you improve your writing clarity.
3 Ways to Never Run Out of Ideas for Your Blog
September 21, 2020 (10:00:57 am)
Coming up with ideas for your blog can be a fun process when you use these three methods. You’ll find the ideas aren’t going to run out… if anything, they’ll come easier than ever before.
The Power of One — One Big Idea
August 30, 2010 (08:41:12 am)
Today, Michael Masterson gets at the very heart of powerful, persuasive writing.
17 Proven Emotional Trigger Words That Drive Curiosity
August 22, 2022 (08:49:56 am)
You can keep readers glued to your writing when you use emotional trigger words, especially ones that ramp up their curiosity. And using them correctly in copy will make you a sought-after writer.
How to Write Well: The World’s Simplest Formula
May 03, 2010 (03:11:59 pm)
Michael Masterson’s definition of good writing can be applied to every sort of non-fiction writing like books, magazine articles, direct-mail sales letters, business correspondence, telemarketing scripts, and speeches. Learn this simple rule that will help you write well.
This Kind of Writing Is Considered the “Holy Grail” of Copywriting
August 01, 2022 (09:01:48 am)
Companies NEED SKILLED WRITERS like never before. But it’s writers who can craft a direct-response digital marketing campaign from start to finish that command the biggest fees and are always in demand.
Wealthy Web Writer
Three Secrets to Build a Business You Love
April 28, 2021 (08:00:53 am)
Building a freelance business is great. But building a business you love is even better. Here are three secrets to get you started…
The Writer’s Information Packet Challenge
May 05, 2021 (08:00:32 am)
Take this challenge and put together your freelance writer’s information packet. Then whenever a prospect asks for more information, you’ll be ready.
Package Pricing for Your Writing Services – Is It Right for You?
July 14, 2021 (08:00:21 am)
When thinking about pricing your copywriting services, have you considered offering packages? Packing pricing can elevate your value in your client’s eyes.
3 Tips for Crafting User-Friendly Writing
June 23, 2021 (08:00:39 am)
User-friendly writing is easy-to-read and puts the reader’s needs first. See three easy ways you can make your writing more user-friendly.
Writing a Reader-Focused Newsletter - 5 Approaches that Work
September 02, 2020 (08:00:25 am)
Writing a reader-focused email newsletter can be a gamechanger (for you or your clients). It helps you connect with you audience and pulls in work.
Business Challenge: Clean Up Your Social Media Presence
July 07, 2021 (08:00:38 am)
Is your social media presence helping or hurting your web-writing business? Clean up your social media presence and make it easier for clients to hire you.
Say Yes to Opportunity… and Then Figure It Out
June 16, 2021 (08:00:17 am)
If you want to create more opportunity as a writer, you need to start saying yes to opportunity… even if you’re inexperienced. You can figure it out!
13 Web Writing Marketing Seeds You Can Start Planting Now
May 19, 2021 (08:00:19 am)
If you want your web-writing business to grow, you need to begin planting your marketing seeds now. This will lead to a steady stream of clients later.
20 Ways to Stand Out As a Professional Web Copywriter in 2020
March 18, 2020 (08:00:56 am)
As a web copywriter, you need to make it easy for clients to say yes to hiring you. One way to do that is to stand out from other web copywriters…
How to Set Realistic Goals and Find Time to Achieve Them
April 21, 2021 (05:51:06 am)
Achieving goals boils down to two things—setting realistic goals and them setting aside time to work on them. Here, you’ll find useful tips for doing both.