Popular Pages

Today’s Top 10

IMPORTANT MESSAGE About CORONAVIRUS and May’s 2020 Bootcamp & Job Fair

UPDATE: COVID-19 and May’s Bootcamp. You can expect business as usual here at AWAI … all online trainings will still be happening as scheduled and our outstanding Member Success team will be reachable online and by phone, as usual. We’re still planning to hold Bootcamp & Job Fair, as planned May 12th through the 15th.

Living The Writer's Life: Malcolm Smith “I haven’t worn shoes to work in 10 years.”

By his own admission, Malcolm Smith had an uphill climb once he entered the world of copywriting. But, as he articulately points out, good writing can be learned, and the freedom it leads to is worth every ounce of persistence you put in up front. Enjoy Malcolm’s uplifting story about how he made Barefoot Writing work for him, and what three things you can do today to pump up the quality of your own copy.

Save the Date! AWAI's State of the Industry Summit

Sign up to attend for free, from home!

Win with These 4 Rules of the Game for B2B Copywriters

B2B copywriters have an infinite variety of backgrounds, but everyone has to follow these four rules for success in their B2B copywriting business.

Our Gift to You My Secret Weapon for Dealing with Stress and Uncertainty

If you could use some calm and clarity now too … as well as a great way to focus on overcoming any obstacles that may be holding you back from a more fulfilling writer’s life … I hope you’ll try Dr. Annette Annechild’s 21-day custom meditation program created especially for writers.

New Weird Trend Happening in Copywriting Today

The need for well-trained copywriters isn’t slowing down. Now is the time to enhance your skill set, ideally with unlimited access to guidance and tools.

Bootcamp Update: AWAI’s 2020 Bootcamp & Job Fair will now take place October 13th through 16th, 2020!

We’re excited to announce we’ve confirmed new dates for Bootcamp! AWAI’s 2020 Bootcamp & Job Fair will now take place October 13th through 16th, 2020!

20 Ways to Stand Out As a Professional Web Copywriter in 2020

As a web copywriter, you need to make it easy for clients to say yes to hiring you. One way to do that is to stand out from other web copywriters…

Living The Writer's Life: Matthew Loomis Making the Leap to Freelancer Was the Best Decision Matthew Loomis Ever Made

Matthew “Kaboomis” Loomis runs a thriving freelance copywriting business that includes a variety of fascinating, fast-paced projects. It was a leap he contemplated for years, and one that didn’t come without a handful of reservations. Fortunately, making the leap to freelancer was the best thing he ever did. Better yet, new opportunities continue to unfold. Find out what made the difference in Matt’s story …

From Imposter to Success — How to Stop the Doubting Voices and Get Back to Writing

Do you ever hear a whisper of doubt in your head? Here are 3 ways to silence that voice, nix imposter syndrome, and push through to your next breakthrough.

The Writer’s Life

5 Markets Guaranteed to Kick-start an Awesome Copywriting Career

One writing skill is foundational to marketing campaigns. You can use it to make high fees, especially when you focus on one of these five top markets.

The Only Sure Way to Make Real Progress This Year

Setting goals is the only sure way to make real progress this year, and Cindy Cyr shares how to set them and stick with them.

3 Elements to a Strong Marketing Foundation

A strong foundation for your writing business is made up of 3 things. Discover what they are and how to implement them, so you can enjoy ongoing success.

7 Ways to Make Money Writing on the Side (and Gain More Freedom in Your Life!)

As a writer, you have the unique ability to make more money whenever you want. Discover seven writing side hustles that are always in demand.

These Potato Chips Launched My Copywriting Career (Seriously!)

Most copywriting careers don’t start with a HUGE project. Instead, little copy projects can be key to building your business. Ed Gandia reveals his story.

Make Great Money Writing Any of These 5 Short-Form Copy Web Pages That Are in High Demand

Discover the details of the five in-demand web pages marketers need your help with, and how much you can charge to write each one.

B2B Content Can Make Your Writing Dreams Come True

B2B content writing is the ideal market for you to earn a good living. Here is a list of B2B content types and fees, so you can get started on your dreams.

The ‘Non-Salesy’ Steps I Took to Grow My Case Study Work

Land case study work, or any writing work, even if you’re an introvert… Casey Hibbard shares four moves that helped her grow her business to six-figures.

How to Create a Pricing Structure that Builds Consistent Income

Cindy Cyr shares tips on how to create consistent income and the secret to creating package plans.

4 Reasons Why There’s Never Been a Better Time to Write Case Studies

One skill can set you up in a writer’s life with high fees and lots of clients. Here are 4 reasons to get started with this fun, good news writing project.

The Golden Thread

4 Career-Boosting Strategies (Born from a $2.5 Million Campaign)

You can reach “A-level” copywriting success by following these four career-boosting strategies, born from a $2.5 million free water viral campaign.

From “I Can’t” to “I Can!” – 5 Easy Ways to Gain Confidence As an Aspiring Copywriter

No doubt, starting out as a copywriter can be downright frightening. The good news is, you can calm these fears down, and become a competent, confident copywriter in no time flat. Just follow one (or more!) of these five confidence boosters.

Who is Elmer Wheeler … and how can he boost your response rate?

AWAI staff writer John Wood highlights Elmer Wheeler, one of the pioneers of persuasive writing. Using Wheeler’s tested selling techniques can boost response and transform your copywriting career.

The Secret Psychology of Becoming a Great Copywriter

Copywriters go through a predictable cycle of emotions, knowledge, and self-belief. Here's a breakdown of the four stages of this cycle. Where do you fit in?

How to Get the Most out of Creative Conferences: A Nifty Tool for Getting the Background Information You Need from Your Clients … Every Time, Part 1

Part 1 of master copywriter Don Hauptman’s checklist for obtaining the background information you need from your client before beginning a new copywriting project.

A Freelance Website Leads to More Paying Clients

Having a Professional Freelance Website Leads to More Copywriting Opportunities and Paying Clients

Two Hidden Persuasion Tactics That Get Prospects to Hit the Buy Button

If you use these 2 persuasion tactics in your copy, you’ll get more people buying the products you’re selling — and you’ll land more copywriting projects.

At Least 10 Books Every Copywriter Should Read – Twice

John Forde’s list of “must-reads” for every copywriter, as well as anyone interested in business-building or marketing.

A Nifty Tool for Getting the Background Information You Need from Your Clients … Every Time, Part 2

Part 2 of master copywriter Don Hauptman’s checklist for obtaining the background information you need from your client before beginning a new copywriting project.

From Zero to Paying Clients: Three Steps to Get Your Freelance Writing Business Started

Now is the time to get your business up and running. Simply follow these three proven steps to launch your writing career.

Wealthy Web Writer

What Google’s Latest Algorithm Change Means for You As a Web Writer

The Google BERT update is a great thing for web writers because it’s more focused on the reader than ever before and allows you to be more natural.

20 Ways to Stand Out As a Professional Web Copywriter in 2020

As a web copywriter, you need to make it easy for clients to say yes to hiring you. One way to do that is to stand out from other web copywriters…

5 Steps That Make It Easier for Your Reader to Act

Whether you write copy or content, you need a strong call to action if you want to get the desired result. Use these tips to write a strong call to action

5 Ways to Massively Increase the Quality of Every Page You Write. (Or… the Rule of Two.)

If you want to deliver better web writing to your clients, follow these five techniques to immediately double the quality of your work.

How to Talk to Your Niche

Choosing your niche is an important step. But, what comes next is even more important… You need to figure out how to talk to your niche.

3 Magical Words to Use When a Client Wants to Argue

Sometimes you and your client will disagree on the best approach to a project, or part of a project. Running marketing tests is the smart solution.

Cultivating a CEO Mindset for Steady Growth in Your Business

When you’re running your own writing business, it pays to have a CEO Mindset. With this mindset, you understand the importance of regular self-assessment.

A Simple Action to Land Clients

When it comes to landing clients, simpler actions are better. They’re easier to stick with and follow through on. Jen Phillips April shares a simple plan.

How to Have Hard Conversations with Clients

Sometimes hard conversations with clients are necessary. It can be key to set things right when things are off track or you’re not seeing eye to eye.

Google’s Search Journeys — What You Need to Know

Google works hard to improve user experience. One recent innovation is Google’s Search Journeys… and it means new opportunities for you as a writer.



Browse All of AWAI’s Free Content …